Job Description

Job Summary

We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand's growth. The ideal candidate will possess a strong background in B2B marketing, with a proven track record in management and leadership. This role requires exceptional communication skills, strategic thinking, and the ability to analyse market trends to develop effective marketing strategies. The Director of Marketing will oversee all marketing initiatives, ensuring alignment with our business objectives while fostering a creative and results-driven environment.

Responsibilities

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Develop and implement comprehensive marketing strategies that align with business goals and drive growth. Manage the marketing team, providing guidance, support, and professional development opportunities. Oversee SEO efforts to enhance online visibility and improve search rankings. Coordinate project management activities to ensure timely delivery of marketing campaigns. Utilise Adobe Photoshop for creating compelling visual content for various platforms. Maintain and update the company website using WordPress to ensure optimal user experience. Manage Google Ads campaigns to maximise ROI on advertising spend. Conduct thorough analysis using Google Analytics to inform decision-making and strategy adjustments. Craft engaging copy for various channels including email marketing, social media, and website content. Lead social media management efforts to build brand awareness and engage with target audiences. Collaborate with cross-functional teams to ensure cohesive messaging across all platforms. Prepare presentations using Microsoft PowerPoint for internal stakeholders and external partners. Utilise Microsoft Excel for data analysis, reporting, and tracking campaign performance. Demonstrate strong organisational skills to manage multiple projects simultaneously while meeting deadlines.

Qualifications

Proven experience in a senior marketing role, preferably within a B2B environment. Strong management skills with the ability to lead and motivate a team effectively. Proficiency in SEO, Google Ads, Google Analytics, email marketing, and social media management. Excellent copywriting skills with a keen eye for detail in written communication. Familiarity with Adobe Photoshop and WordPress is highly desirable. Strong analytical skills with the ability to interpret data and make data-driven decisions. Exceptional communication skills in English, both written and verbal. Proficient in Microsoft Office Suite (Excel, PowerPoint) for reporting and presentations. Strong time management abilities with an emphasis on prioritisation and organisation. Join us as we strive to elevate our brand presence through innovative marketing strategies. If you are passionate about driving results through effective leadership and creativity, we would love to hear from you.
Job Type: Full-time

Pay: 65,853.14-75,338.95 per year

Benefits:

Canteen Company events
Work Location: In person