Job Description

About the Role

As Amber Beverage Group UK (ABUK) enters an ambitious and exciting phase of growth, we are seeking an exceptional Marketing Director to shape, lead, and execute our marketing vision in the UK distribution business.


This is a senior leadership role with significant strategic influence, responsible for driving brand marketing, customer marketing, and integrated communications across the organisation. You will work in close partnership with global and external brand owners, commercial leadership, and key customers, while leading and developing a high-performing Marketing team.


This role offers the opportunity to leave a lasting mark on a growing portfolio of premium and mainstream spirits brands, operating at the intersection of brand building, commercial performance, and innovation.

Key Responsibilities

Strategy & Leadership

Define, own, and execute the UK Marketing strategy aligned with ABUK's commercial and growth ambitions Act as a senior marketing voice within the leadership team, influencing business direction and investment decisions Lead, inspire, and develop a high-performing, future-ready Marketing team, fostering accountability, creativity, and continuous improvement

Brand & Customer Marketing

Drive the development and execution of brand strategies, customer propositions, and activation plans that deliver sustainable growth and profitability Ensure brand plans are relevant, differentiated, and locally optimised, while aligned with global brand strategies Build and maintain strong, credible relationships with external brand owners, acting as a trusted UK partner

Commercial & Financial Ownership

Set, manage, and rigorously control annual marketing and customer investment budgets by brand and customer Prepare and negotiate commercial and contractual proposals grounded in robust financial rationale and compliant with governance and approval frameworks Ensure accurate forecasting of volumes, marketing ROI, and P&L impact, enabling agile decision-making

Digital, Innovation & Insight

Lead the digital marketing strategy, positioning ABUK as an industry frontrunner in digital activation, data-led marketing, and innovation Translate data, insights, and category analysis into clear commercial actions that unlock growth Anticipate market trends, consumer behaviour shifts, and technological innovation to keep ABUK ahead of the curve

Collaboration & Growth

Work cross-functionally with Sales, Finance, Supply Chain, and Customer Marketing to unlock incremental growth across key customers and channels Develop compelling customer and trade marketing propositions that drive brand growth while increasing profitability Champion a peer-to-peer coaching and learning culture, strengthening marketing capability across the business

Qualifications & Experience

Degree in Marketing, Business, Economics, or a related discipline Experience in a Marketing leadership role Proven track record in FMCG / beverages / consumer goods, ideally within spirits, wine, or premium brands Demonstrated experience managing significant marketing and customer investment budgets Strong commercial acumen with P&L awareness and ROI accountability Experience leading multi-channel, digital-first marketing strategies

Desirable

Experience working with global brand owners and adapting global strategies to local market execution Exposure to regulated consumer categories (alcohol, tobacco, pharma) Experience in distribution-led or route-to-market businesses
This role is open to

UK-based candidates

, subject to the following considerations:


Strong understanding of the UK drinks market, customer landscape, and route-to-market dynamics is highly valued Existing UK customer and trade relationships are an advantage

Amber Beverage Group UK values diversity of experience and international perspective, particularly where it enhances innovation and best-practice transfer.

Core Competencies

Strategic Thinking & Vision

- Ability to set long-term direction while delivering short-term results

Commercial Acumen

- Strong understanding of value creation, profitability, and investment returns

Leadership & People Development

- Inspires, develops, and empowers high-performing teams

Influencing & Stakeholder Management

- Builds trust and credibility at all organisational levels

Analytical & Insight-Driven

- Converts data into actionable insight and clear decisions

Innovation & Change Leadership

- Champions new ideas, digitalisation, and continuous improvement

Resilience & Judgement

- Operates effectively in ambiguity, pressure, and complex environments
Why Join Amber Beverage Group UK?

A rare opportunity to shape the marketing agenda of a growing UK distribution business High visibility, influence, and autonomy within a supportive international group Exposure to premium global brands and complex, high-value customer relationships A culture that values entrepreneurial thinking, accountability, and collaboration Competitive executive-level reward package, including bonus and long-term career development opportunities

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