Job Description

Marketing Director London (Hybrid Working) A benchmarked salary between \xc2\xa364,800 to \xc2\xa376,680 based on your level within our progression framework. You can read more about our approach to performance, salary, and progression here.
Who we are
Born Social is a global social media agency that brings social-first thinking to the brands of tomorrow. For the last 10 years, we\xe2\x80\x99ve helped brands navigate and harness the chaos of social bringing method to the madness. From household names like Guinness, Primark and Ford to the next generation of big brands like Nando\'s, Peloton and Fever-Tree. As a proud B Corp we care about People, Planet and Profit in equal measure. Working hard to attract, retain and develop the best social-first talent in our industry and creating a business and culture for them to thrive in.
We\'re an ambitious team of over 100 people in London (and New York) and not stopping there. We\'re growing and looking for a Marketing Director to take the lead on building our agency brand as well as we build our clients. We\xe2\x80\x99re one of those agencies that people say \xe2\x80\x9cI had no idea how great your work was\xe2\x80\x9d and \xe2\x80\x9cyou\xe2\x80\x99re the best kept secret in social\xe2\x80\x9d. We\xe2\x80\x99ve always taken that as a compliment. Until now. We\xe2\x80\x99re looking for a Marketing Director to lead our marketing strategy and team and change that. We will continue doing the most innovative and creative social marketing out there, but we want to start telling the stories behind the work. We\xe2\x80\x99ve only recently started on that journey and are already winning awards, making headlines and growing the business faster than ever. But we need a leader who is excited to come in and accelerate things. We\xe2\x80\x99ve got ambitious growth plans, including launching in New York fully in 2024, and going all-in on our marketing. You will work closely with our Head of New Business, and our Director team, our clients, and most importantly lead our brilliant Marketing Manager to define the strategy, budget, ideas and ambition.
\xef\xb8\x8f What you\'ll be doing:

• • Strategy: Working with the Head of New Business and the leadership team to define Born\xe2\x80\x99s brand proposition and marketing strategy for the coming years, and then the delivery of that.
    
  • Delivery: While spending enough time on the strategy, you\xe2\x80\x99ll be in your heart someone who wants to get sht done with your team around you. Unapologetically pushing our clients and people to grow the Born Social brand together.
    
  • People Leadership: Leading on the performance and development of our Marketing Manager and any other team members, ensuring they are thriving both as individuals and as a team. This will include hiring and growth of the team in the future.
    
  • Channel Leadership: we use a variety of channels that you\xe2\x80\x99d be responsible for driving the strategy and delivery for, including social (of course!), press, events, speaking engagements, thought leadership, awards and more. You\xe2\x80\x99d own the channel mix we use as the execution of marketing within it
    
  • Reporting & Feedback: Working with the Leadership team and Heads of Team to report on commercials and share feedback on our people, output and accounts.
    
  • Growing The Business: Ultimately all of this will be pointed towards winning new clients, retaining and growing existing clients and attracting the best industry talent to work with us.
    
    
    

Who we\'re looking for:

• You\'ve got agency marketing experience - working in roles that have been responsible for the marketing of an agency, and crucially an understanding of our target audience and the competition.
  
• You\'re passionate about social media - through working directly in the industry or through your own projects outside of work.
  
• You\'re a Born leader - with the ability to inspire, motivate and grow the members of your direct team but also work brilliantly with the other teams at Born and our clients.
  
• And a brilliant communicator - whether hosting events, working with media, pitching a case study for an award or editing our latest trends report you will be a great verbal and written communicator.
  
• You\'ve got high standards - you take pride in your work, have an impeccable eye for detail and you\xe2\x80\x99re confident giving critical yet constructive feedback to set standards and develop those around you.
  
• You\'re a Thinker and a Doer - truthfully this role needs both in equal measure. If that excites you, apply!
  
• You\'re commercially aware - experience with budget management and the ability to make commercially-smart decisions.
  You can champion change - you are excited by change in social media, the agency world and Born Social.

\xef\xb8\x8f Our values: Our values aim to pinpoint the magic ingredients for us at our best. We look for people who share our values and can add to our culture.
See Challenge as Opportunity... is about our attitude and to be very clear, this is not a value of optimism, nor is it about loving every challenge. Say It Simply... is how we communicate. Think of the basic rules of communication - honest, clear, confident. Do What You Say... is the crux of our reputation and longevity. When you join Born Social, our trust is fully given. It is yours to lose. Make Each Other Better... is about our culture of collaboration and commitment to development. We are only as good as the people around us so we all take responsibility for developing each other, as well as ourselves. Consciously Contribute...is bigger than all the others. It ensures we grow right. It broadens our focus beyond Born Social and cements our commitment to doing what\xe2\x80\x99s just, not what\xe2\x80\x99s easy or immediately self-serving.
Everyone\'s welcome:
We celebrate different ideas, perspectives, and backgrounds here at Born Social. As an equal opportunities employer, we believe in the power of an inclusive and representative team. We welcome applications regardless of race, religion or belief, sex, gender identity, sexual orientation, age, political affiliation, family, or parental status. We don\xe2\x80\x99t simply comply with the Equality Act, we go further and take pride in building a stronger and more creative work environment, committed to inclusion, diversity, and representation. \xef\xb8\x8f Perks & Benefits: Flexibility Core hours, hybrid working, and an allowance to work from anywhere for up to 4 weeks each year Holiday 25 days holiday allowance per year plus a 3-day company switch off between Christmas & New Year Wellbeing A choice of \xc2\xa330 monthly wellbeing budget, a Cash Health Plan, access to Spill (virtual mental health support), a trained team of Mental Health First Aiders, an annual Recharge Day and a Bike2Work scheme Learning & Development \xc2\xa3100 annual budget on Learnerbly (a curated platform of brilliant learning resources) and a central training budget for team-wide development Contribute Give one day to the world flexibly through On Hand - our volunteering app Incentives Monthly team-voted prizes to celebrate stand out individual performance and an annual profit share scheme - as the business grows, you\'ll be able to take a share of that growth home each financial year. The Usual Suspects From pension scheme, death-in-service to enhanced parental leave from day one Clubs \xef\xb8\x8f from Book Club to Film Club, Cycling Club to Tag Rugby Club there\'s something for everyone Consciously Contribute Impact our sustainability goals by joining one of our Consciously Contribute Committees Born Social We like hanging out together and love us some organised (and not so organised) fun