We are seeking a dynamic and results-driven Marketing Executive to join our team. The ideal candidate will be responsible for developing and implementing effective marketing strategies that enhance our brand presence and drive customer engagement. This role requires a blend of creativity, analytical skills, and leadership capabilities to successfully navigate the ever-evolving marketing landscape.
Duties
Develop and execute comprehensive marketing plans that align with business objectives.
Conduct market research to identify trends, customer needs, and competitive landscape.
Utilise SEO techniques to optimise online content for improved visibility and engagement.
Create compelling content across various platforms, including social media, websites, and email campaigns.
Manage Google Ads campaigns to maximise reach and return on investment.
Collaborate with cross-functional teams to ensure cohesive messaging and branding.
Analyse marketing performance metrics to assess effectiveness and inform future strategies.
Utilise Adobe software for designing promotional materials and presentations.
Maintain organised records of marketing activities, budgets, and outcomes.
Experience
Proven experience in a marketing role with a strong understanding of digital marketing strategies.
Proficiency in English, both written and verbal, with excellent communication skills.
Familiarity with Google Analytics and other analytical tools to measure campaign success.
Strong organisational skills with the ability to manage multiple projects simultaneously.
Demonstrated leadership abilities in guiding teams towards achieving marketing goals.
Experience with Office applications for reporting and presentation purposes is essential.
Knowledge of current market trends and consumer behaviour is advantageous.
Join us in shaping the future of our brand through innovative marketing initiatives!