Job Description

Marketing Executive
An exciting opportunity has arisen to join our client who are market leaders and experts in their field, committed to improving business performance for their customers as trusted partners. They are now seeking a Marketing Executive to join their established and growing team.
Location: Horsforth
Salary: 32,000 - 35,000 DOE plus excellent benefits including a generous company bonus and 23 days annual leave + stats (increasing with length of service) and more.
As Marketing Executive you will focus on writing high-quality, engaging content for our client's website, blogs, email campaigns, social media, brochures, and flyers. This role requires a technical approach to support our clients expert consultancy-led approach. The ideal candidate will have a strong background in digital marketing.
Responsibilities include

• Write and produce engaging content for the company website, including articles, case studies, and white papers
• Write content for email campaigns, ensuring alignment with the marketing strategy and brand messaging
• Create social media content to drive engagement and brand awareness
• Work alongside the Graphic Designer to develop content for brochures, flyers, and other marketing collateral
• Researching market and product trends
• Integrating keywords into short- and long-form content
• Assisting with the organisation of tradeshow events
• Maintaining the company websites and updating copy
• Assisting with management of customer database
• Support other departments with content needs, including product descriptions, technical documentation, presentations and training materials
• Track and report on content performance metrics, including website traffic, engagement, and conversion rates

Candidate Requirements:

• Experience in a relevant content marketing, technical writing, or a related role
• Excellent writing, editing, and proofreading skills
• Strong research and analytical skills
• Proficient in website platforms e.g. WordPress (Desirable)
• Experience with email marketing platforms e.g. Hubspot (Desirable)
• Strong understanding of SEO principles and tools (Desirable)
• Familiarity and experience using Adobe Creative Suite and Canva is advantageous

To apply for this exciting Marketing Executive opportunity submit your CV via the link or contact Unity Resourcing for more information.

Skills Required