Job Description

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Description

Our Team

UKTV is one of the UK's leading entertainment networks, home to a family of free-to-air channels and on-demand services that reach millions of viewers every month. From award-winning originals to much-loved classics, our shows span comedy, drama, factual, and entertainment - all available to watch live or on demand via U. We are looking for a talented Marketing Executive to join our award-winning team. This is an exciting opportunity to help shape and launch campaigns for a range of standout series across our channels. You will work closely with internal teams and external partners to deliver bold, audience-first campaigns that bring our content to life.

Purpose of the role

The main purpose of this role is to support the brand and show campaigns across UKTV's network. You will have the opportunity to own show campaigns that utilize our owned channels and play an integral role on large paid media campaigns working closely with a Marketing Manager. You will be responsible for managing multiple campaigns at any one time and have a key role in cross-collaboration with other teams such as Media Planning, Comms, Social, Creative, as well as Programming and Commissioning. The role reports into the Head of Marketing from an overall line management perspective and for most campaigns you will be task-managed by a Marketing Manager.###

What we would like you to bring to the role:

Experience

Managing marketing campaigns across UKTVs owned channels end-to-end: briefing, creative development, launch, and measurement Supporting 360 campaigns with multiple stakeholders, including paid media and agency collaboration Working in fast-paced, multi-project environments

Knowledge

Understanding of the marketing funnel and media roles Ability to interpret data, insights, and marketing measurement to optimize campaigns Passion for TV and understanding of launching new shows

Skills & Personal Qualities

Proactive, flexible, and comfortable in a dynamic team environment with shifting priorities Excellent communication and relationship-building skills across teams Highly organised with strong project and time management


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What you will get to work on:

What You Will Work On

Lead and own marketing campaigns across UKTV's network, developing project leadership Support large-scale 360 campaigns spanning owned, earned, and paid media Work across brand campaigns, gaining experience in brand building Collaborate with Insight teams to bring consumer insights into briefs Develop brief writing and delivery skills, through to delivering constructive feedback Work closely with media agencies on paid media strategy, delivery and optimisation Manage campaign tracking, measurement, reporting, and connect results to team goals Partner closely with Programming, Commissioning and external producers Own key marketing functions like finance, status updates, and reporting tools Contribute to award-winning, innovative campaigns

What's Expected

Deliver high-quality, detail-oriented work that inspires others Stay up-to-date on media and digital trends, offering informed recommendations Ensure all work is brand-safe and legally compliant Drive collaboration and communication across cross-functional teams


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About UKTV

UKTV has been at the forefront of branded television for over 30 years, entertaining the nation with programmes they love. Its leading brands - U&Dave, U&DRAMA, U&W, U&YESTERDAY, Gold, Alibi and Eden - span comedy, entertainment, natural history, factual and drama, and are delivered to UK viewers through free streaming service U, Sky, Virgin Media, NOW, Freeview and Freesat; and to Irish viewers through Sky, Virgin Media, Eir, Vodafone and NOW. Channel & content availability varies by platform. UKTV's content is also available to UK viewers via dedicated FAST channels on Samsung TV Plus, Amazon Freevee, Pluto TV and Virgin Media.

UKTV is a significant investor in British creativity and is committed to working with new and established writers, directors and programme-makers. The broadcaster is part of BBC Studios, the UK's most-awarded production company, a world-class distributor with international branded services, and a commercial subsidiary of the world's leading public service broadcaster, the BBC.