to join our global Marketing team. This role is central to executing strategic marketing activity that
drives brand exposure whilst also optimising lower funnel channels for increased revenue, bookings and growth of delivery.
If you're a creative marketer that also enjoys getting commercial results with a passion for hospitality, this is your opportunity to make a real impact.
The role
Campaigns & Planning
Assist in developing and executing the
annual marketing calendar
, identifying key opportunities to drive sales and visibility.
Support the roll-out of
targeted, ROI-focused campaigns
across multiple channels.
Contribute to annual, quarterly, and monthly planning with a focus on revenue growth and brand awareness.
Sales & Performance Marketing
Optimise booking platform performance
(e.g. OpenTable/SevenRooms), monitoring conversion rates, visibility, and guest acquisition.
Maximise exposure on third-party platforms
such as SquareMeal, Time Out, Restaurants Brighton, and Appetite, ensuring listings are optimised, engaging, and up to date and ensure we are consistently trialling new opportunities too.
Collaborate with delivery partners (Deliveroo, Uber Eats) to
optimise advertising spend
, improve ranking visibility, and increase delivery sales.
Support in developing and executing
local activation plans
that directly drive footfall and bookings.
Ability to review sales data to identify growth opportunities and report on campaign performance against KPIs.
Brand, Partnerships & Sponsorships
Support sponsorships, brand collaborations, and partnerships to amplify reach and brand equity.
Provide regional marketing support for
global franchise partners
, ensuring local campaigns align with global objectives.
Assist with charity partnerships and community initiatives that build local business engagement.
Support new restaurant launches with targeted marketing plans to drive awareness and pre-bookings.
Digital & CRM
Support the development of our
global CRM strategy
, focusing on segmentation, retention, and conversion.
Assist with
email marketing
creation, ensuring content drives repeat visits and incremental sales.
Maintain and optimise website and CMS content for SEO and conversion performance.
Lead the updating of
third-party listings and aggregator sites
, ensuring promotional accuracy and seasonal relevance.
Content, PR & Social Media
Write and edit engaging copy for digital, print, and social channels with a focus on driving engagement and traffic.
Support social content creation and
community management
across all brand platforms.
Work with the Senior Marketing Manager to coordinate PR initiatives and influencer partnerships that convert into bookings and brand reach.
Lead UK photo and video shoots, ensuring assets are optimised for use across paid and owned channels.
Reporting & Insights
Prepare regular
sales and marketing performance reports
for leadership, highlighting key trends, insights, and recommendations.
Conduct
competitor analysis
quarterly to monitor pricing, promotions, and industry trends.
Monitor
digital performance
, including SEO rankings, online visibility, and sentiment analytics.
Brand Collateral & Design
Manage all print production, menu updates, and marketing collateral to support in-restaurant sales initiatives.
Create detailed
design briefs for agencies
, ensuring deliverables support both creative and commercial objectives.
Oversee merchandising, gift cards, and loyalty programmes as key drivers of ancillary revenue.
About you
Ideally experience in
marketing or performance-focused roles
within hospitality, retail, or food & beverage. Or, someone who is just hungry to learn!
Strong understanding of
sales optimisation through digital and third-party platforms
.
Excellent
copywriting and communication
skills.
Commercial awareness.
Confident user of
Adobe Creative Suite
(especially InDesign) and Canva.
Analytical and data-driven mindset with the ability to draw insights from performance metrics.
Strong project management skills and the ability to multitask in a fast-paced environment.
Energetic, creative, and proactive - always looking for new ways to drive growth.
Passionate about hospitality and someone who embodies our ethos of
"Grab Life By The Claws."
Please note the tasks listed above is not exhaustive, it is however intended to give an indication to the scope of the role and type of work undertaken.
Why us?
Work on a
dynamic mix of brand and performance marketing projects
that directly impact sales.
Develop your career in a fast-growing, entrepreneurial hospitality brand with international reach.
Annual social events, career development opportunities, 24 days annual leave increasing with length of service, including your birthday off! Pension, private medical insurance, and yearly bonus potential linked to KPIs related to business and individual performance.
INDHOTEL
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