The Growth Company's (GC) Marketing Manchester team is excited to offer a fantastic opportunity for a Marketing Executive.
In this role, you will work within the Marketing team to contribute to the development, delivery, and evaluation of marketing plans aimed at promoting Manchester as a key destination for both business and leisure tourism.
Marketing Manchester promotes Greater Manchester nationally and internationally as a place to visit, invest, meet and study. Our work is an essential component to successfully raise the profile of the city-region as the gateway to the North and improve global perceptions and city ranking. Marketing Manchester also supports MIDAS, Greater Manchester's inward investment agency, in the delivery of promotion focusing on priority sectors and campaigns including digital, innovation and green.
Key Responsibilities:
Lead and contribute to the planning, delivery, and evaluation of Business Tourism marketing campaigns, exhibitions, events, familiarisation visits, and trade show activity.
Develop opportunities and build strong relationships with partners and stakeholders, liaising with key contacts to secure relevant input and approval of marketing collateral.
Manage marketing databases and deliver regular, effective E-CRM activity.
Coordinate with internal teams (Business Tourism, Media and Content, Finance, Design) to ensure all activity is delivered on time and within budget.
Take ownership of specific areas of marketing specialism and lead on the development and implementation of creative action plans aligned with overall strategy.
Engage with stakeholders to encourage input into marketing planning, ensuring shared benefits and alignment with Marketing Manchester's vision and messaging.
Monitor and manage the marketing budget to ensure it delivers maximum impact, enabling accurate reporting to stakeholders and demonstrating return on investment.
Ensure sustainable destination practices are embedded in all marketing decisions and delivery activities.
About You:
A confident and resourceful individual with strong interpersonal and communication skills.
Open, approachable, and committed to promoting collaboration and continuous improvement.
Holds a relevant professional qualification in Marketing, Communications, Events Management or Tourism.
Adaptable and enthusiastic, with a proactive approach to problem-solving and delivering results.
Skills & Experience Required:
A minimum of 3 years' experience working within a marketing or events environment. (Candidates with fewer years' experience who can demonstrate the necessary skills will also be considered.)* Demonstrable experience planning and delivering marketing and/or communications activity.
Proven ability to work effectively across multi-disciplinary teams and with external stakeholders.
Strong interpersonal and collaborative skills across multiple teams.
Excellent planning and organisational abilities.
Clear and confident communication skills, both written and verbal.
To understand more about Marketing Manchester, please visit: marketingmanchester.com - Manchester's promotional agency.
At GC, safeguarding the welfare of all individuals including vulnerable adults and young people is a top priority, and we expect all staff to uphold this standard. All appointments follow Safer Recruitment Procedures, including a DBS check carried out by Due Diligence Limited (DDC Ltd), at no cost to the successful candidate.
Please note: It is a legal offence to apply for a role involving regulated activity if you are on the Barred List.
We are committed to increasing workforce diversity and offer a guaranteed interview to applicants who meet the essential criteria and either have a disability or are from a diverse ethnic community.
If this applies to you, you can request consideration under this scheme during the application process. Your request will be shared only with the Hiring Manager and Internal Recruitment Team.
We also aim to make our recruitment process inclusive and accessible. If you need reasonable adjustments or have any general enquiries at any stage or the recruitment process, please contact careers@growthco.uk or call us on 0161 237 4447.
Examples include:
Meeting the hiring manager or touring the venue in advance
Extra time for tasks
Interview questions shared beforehand
Accessibility software or equipment for assessments
We're proud to support the Ban the Box campaign, which helps people with convictions access job opportunities. As part of this, we've removed questions about convictions from the initial application stage.
GC is committed to fostering a culture of flexibility and agile working. Many roles will increasingly support full agile arrangements. If you require more permanent flexibility, we encourage you to discuss this during your interview so your request can be considered early in the process.
All GC colleagues will work inline with the Health & Safety at work act and the GC Health & Safety Policy.
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