Are you an ambitious marketer with a passion for food and the creativity to make brands stand out? We're looking for a talented
Marketing Executive
to join our busy team at Hopwells - one of the UK's leading, family-owned foodservice wholesalers.
Working in a small but dynamic marketing department, you'll help shape and deliver a wide variety of projects - from digital campaigns and website management to creative print materials and social media. This is a varied role that offers real scope to grow, progress, and make your mark. You will be involved in the whole marketing mix and your skill set will be developed to its full potential!
If you have proven B2B marketing experience, strong creative instincts, a focus on accuracy and an appetite for food and brand promotion, we'd love to hear from you.
What You'll Do
The role is wide-ranging and will flex to your strengths, but initially your time will be broadly split across three key areas:
Website Management (30%)
Maintain, update, and optimise our website using the CMS.
Maintain and evolve the website site library, keeping a constant eye for missing images or product features.
Upload product imagery, new content and copy for banner adds and features.
Monitor performance and suggest improvements to boost traffic and engagement.
Published & Digital Materials (60%)
Manage and deliver high-quality print and e-format publications, including:
Our flagship Product Guide (3,000+ products).
Bi-monthly Love Foodpromotions magazine.
Seasonal & Christmas publications.
Create banners, e-newsletters, email campaigns, app content, and promotional offers.
Work with InDesign, Canva, Adobe, and DotDigital to deliver professional assets.
Social Media & Content (10%)
Manage and grow our social channels with engaging posts and updates.
Create video content, including filming, editing, and publishing supplier-led features.
Monitor engagement and contribute to content strategy.
Beyond these, you'll also be involved in wider marketing functions including supplier liaison, events, product launches, photoshoots, exhibitions, and supporting with day-to-day communications.
Key Responsibilities
Manage digital assets for 3,000+ products including branding, photography & nutritional info.
Deliver or support campaigns across print, email, web, app and social platforms.
Proofread, check brand compliance, and liaise with external designers and suppliers.
Create content (copy, images, video) for online and offline use.
Plan, deliver and monitor DotDigital email campaigns.
Analyse marketing performance and prepare reports with recommendations.
Support with events, exhibitions, tasting days, and supplier meetings.
Respond to internal and external marketing enquiries.
What We're Looking For
You'll be someone who thrives in a fast-paced, varied role, with the skills and confidence to juggle multiple projects.
Essential Skills & Experience
Marketing experience within a business, organisation or agency.
Knowledge of the full marketing mix, particularly digital channels.
Confident communicator with excellent writing and proofreading skills.
Highly organised with the ability to prioritise, multitask, and work to deadlines.
Analytical skills, including intermediate Excel knowledge.
Accuracy and a keen eye for detail.
Strong problem-solving approach.
Desirable
Marketing experience within foodservice or FMCG.
Experience with CMS platforms, DotDigital, Canva, Adobe Suite, and video editing.
Driving licence.
Why Join Us?
At Hopwells, we're more than just a foodservice wholesaler - we're a people business. As an independent, family-owned company, we value teamwork, creativity, and passion. In return for your dedication, we offer:
Competitive salary with performance-linked progression.
Opportunity to shape a growing marketing department.
Exposure to the full marketing mix across digital, print, events, and social.
A friendly, collaborative team environment with the chance to make a big impact.
Job Type: Full-time
Pay: 27,000.00-30,000.00 per year
Benefits:
Company pension
Employee discount
Life insurance
Work Location: In person
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