Job Description

Overview

We are seeking a dynamic and experienced

Marketing Manager

to lead our marketing initiatives and drive brand growth. The successful candidate will be responsible for developing and executing strategic marketing plans, managing digital campaigns, and overseeing various projects to enhance our market presence. This role offers an exciting opportunity for a proactive professional with strong leadership and organisational skills to make a significant impact within our organisation.

Duties

Develop comprehensive marketing strategies aligned with company objectives, focusing on B2B marketing and brand positioning. Manage and optimise digital marketing channels including SEO, Google Ads, social media platforms, email marketing, and WordPress websites. Oversee content creation, including copywriting and visual content development using Adobe Photoshop. Analyse campaign performance using Google Analytics and other analysis tools to inform future strategies. Coordinate with cross-functional teams to ensure seamless project management and timely execution of marketing campaigns. Lead social media management efforts to engage target audiences effectively across various platforms. Conduct market research to identify trends, customer needs, and competitive insights. Prepare compelling presentations using Microsoft PowerPoint for internal meetings and client proposals. Monitor industry developments in IT, digital marketing tools, and B2B trends to keep strategies current and effective. Manage budgets, timelines, and resources efficiently while maintaining high standards of organisational skills.

Requirements

Proven experience in management roles within marketing environments, with strong leadership capabilities. Proficiency in SEO optimisation, Google Ads, Google Analytics, social media management, email marketing, and WordPress. Excellent project management skills with the ability to handle multiple campaigns simultaneously. Advanced knowledge of Adobe Photoshop, Microsoft Office suite (Excel, Word, PowerPoint), and organisational tools. Strong analysis skills to interpret data insights for strategic decision-making. Exceptional communication skills in English, both written and verbal. Demonstrated expertise in copywriting and content creation tailored for B2B audiences. Familiarity with IT systems relevant to digital marketing operations. Effective time management skills with the ability to prioritise tasks efficiently. Organised approach with attention to detail in all aspects of work. This role is ideal for a motivated individual eager to lead innovative marketing initiatives while contributing to organisational growth through strategic planning and execution.
Job Type: Full-time

Pay: From 30,341.17 per year

Work Location: In person