Job Description

Job Overview
We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess strong management capabilities, strategic thinking, and a comprehensive understanding of digital marketing channels. This role offers an exciting opportunity to develop innovative campaigns, oversee multiple projects, and contribute to the organisation's overall success. The position is paid and suitable for candidates with a passion for marketing, excellent communication skills, and a proactive approach to leadership.

Duties

a) Developing and coordinating culturally aligned UK marketing strategies for student

logistics, removals, storage and e-commerce services

b) Leading digital marketing activities across major Chinese social media platformssuch as WeChat and Rednote, including bilingual communication, customerengagement and consistent growth of our online user base.

c) Oversee joint marketing initiatives with UK universities, student associations and

cross-border merchants to promote our services and expand market reach.

d) Organising and promoting community-based campaigns and events to strengthen

brand loyalty and customer trust

e) Supporting our regional coverage further into Manchester, Birmingham and

Edinburgh

f) Ensuring brand consistency across English-language and Chinese-languagechannels

g) Leading data-driven market research and analyse customer insights from our

logistics platform.

Skill, experience and qualifications required
a) A Bachelor's degree in Marketing, Business, Communications or a related field.
b) Proven marketing or digital marketing experience, ideally in logistics, e-commerce
or UK-China service sectors.
c) Professional proficiency in both Mandarin and English for bilingual communication
and content creation
d) Strong understanding of Chinese consumer behaviour, UK-Chinese community
needs and international student markets
e) Experience managing marketing campaigns on WeChat and other popular Chineselanguage
platforms.
f) Ability to develop strategies and campaigns that drive brand growth, customer
acquisition and community engagement.
g) Digital marketing skills including social media management, content creation, CRM,
and campaign optimisation.
h) Excellent communication, copywriting and storytelling skills for culturally aligned
messaging.
i) Strong organisational, project-management and cross-functional collaborationabilities.

Job Type: Full-time

Pay: 51,137.36-56,716.07 per year

Benefits:

Company events Company pension UK visa sponsorship
Work Location: In person