Job Description

About BehindLogin

is a competitor research and benchmarking agency for leading brands in financial services, fintech, energy, and other sectors as we grow. We surface the real customer experience behind the login of apps and digital services using rigorous research, anonymised walk-throughs, and screen-by-screen benchmarking. Our insights help providers go to market faster, prioritise the right features, and spot what competitors miss to win in their markets globally.

The Role

We're hiring a

Marketing Manager

to shape, execute, and elevate BehindLogin's marketing strategy. You'll own our marketing direction end-to-end, from brand positioning and campaign ideation through to delivery, measurement, and optimisation.

You'll develop

integrated marketing campaigns

that drive awareness, engagement, and lead generation, ensuring our work and insight reach the right audiences in the right way. Working closely with the leadership team, you'll play a key role in shaping how BehindLogin is perceived in the market and how we grow our client base.

We're

launching a SaaS platform in 2026, called Radar

, which brings self-service competitor research to any business. From global FS providers to local coffee shops, anyone will be able to log in and see what their competitors are doing, instantly and 24/7. As Marketing Manager, you'll shape the go-to-market strategy, build demand, and drive adoption from day one.

Key Responsibilities

Lead the marketing strategy for BehindLogin's Research business, Benchmark reports, and upcoming SaaS platform, Radar Define where to play and how to win, setting clear objectives, priorities, and plans to achieve our business goals Develop and deliver joined-up, high-impact campaigns across digital, content, events, and partnerships Build and execute the full go-to-market plan for Radar, driving awareness, adoption, and long-term growth Create standout content that captures our insight and expertise, working with leadership and researchers to tell compelling stories Manage and continually improve the BehindLogin website, driving SEO performance, conversion, and overall brand experience Implement content and design updates directly, and coordinate larger development work with our offshore dev team Track, measure, and report on campaign performance, using data and insight to optimise impact and guide decision-making Maintain a clear content and campaign calendar aligned with commercial and product priorities Collaborate closely with research, product, and sales teams to translate insight into powerful marketing activity Manage external partners and freelancers to deliver creative, consistent, and high-quality outputs Represent BehindLogin in marketing, PR, and industry events

What We're Looking For

5+ years in marketing with end-to-end campaign ownership Proven SaaS go-to-market across pre-launch, launch, adoption, and growth Product marketing across positioning, messaging, pricing and packaging, and launch plans Multi-channel delivery across digital, content, email, paid, events, and PR Strong creative and strategic thinking with sharp, consistent messaging Excellent writing and communication, including sales enablement assets Lifecycle and CRM, including onboarding, nurture, and re-engagement Demand generation, including funnel design, lead scoring, and conversion optimisation Experimentation and analytics, including A/B testing, dashboards, and ROI reporting Hands-on with HubSpot or similar, CMS, and analytics tools Confident managing budgets, timelines, suppliers, and priorities Collaborative with research, product, and sales to turn insight into action Financial services or fintech experience preferred, not essential Thrives in a small, fast-moving team with high standards and autonomy

Why Join BehindLogin?

Help build a category leader trusted by some of the biggest brands in the world Shape the go-to-market for our new SaaS platform, Radar, from zero to scale Turn deep, behind-login insight into campaigns that move boardrooms and markets Work shoulder to shoulder with senior leadership and see your impact on pipeline and revenue Join a small, high-bar team that values clarity, creativity, and decisive action Enjoy autonomy, flexibility, and a culture of curiosity and continuous learning Ride a strong growth curve as we expand beyond FS and fintech into new sectors and geographies
Job Types: Full-time, Graduate

Pay: 45,000.00-65,000.00 per year

Benefits:

Casual dress Company pension Sick pay Work from home
Education:

Bachelor's (preferred)
Experience:

Marketing: 5 years (preferred)
Work authorisation:

United Kingdom (required)
Work Location: Hybrid remote in Bristol BS8 4AL