Job Description

The Portuguese School is a vibrant, high-end online language school that helps students around the world master European Portuguese. Our brand is happy, colourful, and welcoming, and we create premium lessons, engaging social content, and a popular podcast to make learning fun and effective.

Role Overview

We're looking for a creative and data-driven

Marketing Manager

to lead our marketing strategy, build our audience, and drive student enrolments. You'll manage all aspects of digital marketing, develop campaigns that reflect our playful yet professional brand, and track results to grow our community and revenue.

Key Responsibilities

Strategy & Planning

Develop and execute a marketing plan to increase student sign-ups, podcast listeners, and social media followers. Define and monitor KPIs, reporting on ROI and growth metrics.

Content & Social Media

Oversee social media strategy (Instagram, TikTok, YouTube, etc.), including posting schedules, engagement, and collaborations. Work with our team to create campaigns, reels, email newsletters, and promotional materials.

Digital Advertising & SEO

Manage paid ads (Meta, Google) and optimise campaigns for conversions. Ensure our website and content are SEO-friendly and up to date.

Community & Partnerships

Build relationships with influencers, media, and partner organisations. Coordinate giveaways, promotions, and events.

Requirements

Proven experience in marketing management or similar role, ideally in education or online learning. Strong knowledge of social media platforms, analytics, and paid advertising. Excellent copywriting skills in

UK English

; Portuguese is a plus but not required. Creative eye for design and brand consistency. Ability to work independently and manage multiple projects.

Nice to Have

Experience with email marketing tools (e.g., Mailchimp, ConvertKit). Familiarity with Canva, Adobe Creative Suite, or similar. Interest in languages, culture, or education.

What We Offer

Flexible remote schedule. Opportunity to shape the marketing strategy of a growing premium language school. Collaborative, creative environment with a supportive small team. Competitive pay based on experience.
Job Types: Full-time, Permanent

Pay: 27,000.00-30,000.00 per year

Benefits:

Company events Company pension Cycle to work scheme On-site parking Work from home
Experience:

Social media management: 3 years (preferred)
Work Location: Hybrid remote in Derby DE24 8WJ