Job Description

Salary
Grade E
Contract type
Temporary: Fixed Term Contract or Secondment
Hours
Full Time
Location
Poole, Dorset, England
Location description
This is a hybrid role with an expectation to be in the Poole office 1 - 2 days a week.
Interview date
6th or 7th of May
Closing Date
27-04-2025
Reference
19413

Internal vacancy

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The RNLI actively promotes continuous development within the organisation and is only seeking applications from current RNLI employees and volunteers at this time. If this position is not filled internally it may be re-advertised openly. #LI-DNI

About us

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Our purpose is simple: to save lives at sea. 24 hours a day, every day, RNLI lifesavers are ready to launch to the rescue.



The RNLI is looking for a talented and passionate Marketing Manager to work in the Legacy Marketing Team as the

In Memory Marketing Manager

. This team has undergone significant growth in the last couple of years, supporting the RNLI by raising funds through gifts left to our charity in Wills and in memory giving. In this role you'll focus on our In Memory programme, which consists of Launch a Memory and all our other In Memory Products, such as Tribute Funds, Dedication Pages and one-off In Memory Giving. You'll also collaborate with your peers in the Acquisition and Engagement teams to ensure supporters receive a seamless experience to secure and retain their future support.


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Some of the benefits

Salary: Grade E Flexible working location with expectation to be in Poole 1-2 days a week 26 days' annual leave plus Bank Holidays Outstanding pension scheme (contributions of up to 16% of basic salary) Life assurance Health and dental cashplan
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Your role

As an In Memory Marketing Manager in the Legacy Marketing Team you will be focussed on:


Planning, development, delivery, and evaluation of our activities aimed at growing and enhancing our In Memory Programme Managing multi-channel campaigns and an always on acquisition programme, consisting of paid media (PPC and Paid Social) Managing campaigns through our internal delivery teams and working with external agencies and other specialist suppliers Maintaining excellent and effective relationships with other internal stakeholders, staff and volunteers and ensuring that campaign plans are integrated with RNLI activity across multiple departments Working alongside the existing Marketing Managers to ensure that the team of Executives are supported, developed and motivated Supporting the Senior Marketing Manager to shape and deliver the in-memory strategy
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About you

As an experienced marketeer/fundraiser, you'll be comfortable developing and delivering fundraising campaigns, working collaboratively with your peers. To be considered for this role you'll need to have:


Demonstrable experience in successfully developing and running integrated multi-channel campaigns in marketing and/or fundraising, including supporter/customer journey or relationship building Strong project management skills to communicate with, engage and influence stakeholders and suppliers and ensure work is delivered on brief, on time, and on budget Good analytical and problem-solving skills, be competent in using and interpreting data, and have a passion to seize opportunities and overcome challenges to deliver an outstanding donor-centric experience for our in memory supporters Ability to work in an organised and structured manner balancing your time appropriately to meet short-term and longer-term goals

So, if you have a passion for fundraising and are looking to be part of a successful and growing team with ambitions grow further this could be the role for you. Please apply via the button shown.


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Safeguarding

The RNLI is committed to safeguarding; protecting a person's health, wellbeing, and human rights, enabling them to live free from harm, abuse, and neglect. We expect all employees and volunteers to share this commitment and have a zero-tolerance approach. The suitability of all prospective employees and volunteers will be assessed during the recruitment process in line with this commitment. This will include relevant criminal record checks being carried out dependent on the eligibility of the role. (England & Wales; DBS check, Scotland; Disclosure Scotland PVG, Northern Ireland; Access NI, Republic of Ireland; Garda Vetting; International, International Child Protection Certificate process).


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Diversity at the RNLI

Our staff and volunteers have been saving lives at sea without prejudice for 200 years. We respect and value diversity of background, skills and perspectives within our teams, and consider it essential to help us deliver a world-class lifesaving service. We are an inclusive organisation and welcome applications from everyone. In addition to having the skills needed for the role, we also look for applicants who share our commitment to living our RNLI values (trustworthy, courageous, selfless, and dependable), and helping us work towards Our Vision: To save Every One.