Full Time
Borrowdale, Keswick, Cumbria, CA12 4UX
40,000 per annum
Website Lake District Hotels Ltd
Lake District Hotels Ltd
Lake District Hotels Ltd
MARKETING MANAGER
Location
: Lodore Falls Hotel & Spa, Borrowdale Valley, near Keswick
Hours
: Full-time, 40 hours per week (Monday-Friday, with occasional evening/weekend work for events)
Contract
: Permanent
Accommodation
: Live-in accommodation available for up to 6 months if relocating
Salary
: 40,000
Love marketing? Love the Lake District? This could be the role for you.
We're Lake District Hotels, a family-owned group of hotels set across Cumbria. Our six hotels range from countryside retreat and town-centre hotels including a Grade II listed pub with rooms and a destination spa hotel, each offering a distinct experience, brand identity and guest audience.
All of our marketing is delivered in-house, and we're now looking for a Marketing Manager to join our head office team, based at Lodore Falls Hotel & Spa in Borrowdale.
This is a fully office-based role, working closely with hotel teams across the Lake District. Due to the collaborative, fast-paced nature of the role, hybrid or remote working is not available.
We welcome applications from local candidates, as well as those looking to relocate. For anyone relocating, we offer live-in accommodation for up to six months to support a smooth transition.
The role
This is a broad, hands-on role with real responsibility and ownership. You'll be responsible for keeping a large volume of marketing activity moving, organised and delivered to a high standard across multiple properties.
You'll be planning, coordinating and driving marketing activity across accommodation, food and beverage, spa, weddings and events, while working closely with our Marketing Executive, hotel General Managers and senior leadership team.
Key responsibilities include:
Driving marketing activity that generates new business, increases awareness and supports revenue growth across all six hotels
Planning and delivering campaigns for accommodation, food and beverage, spa, weddings, events and group promotions
Identifying new market opportunities, audiences and campaign ideas to attract new and repeat guests
Creating and managing a structured 12-month marketing and events calendar
Overseeing social media and content activity across Instagram, Facebook, TikTok and YouTube, ensuring brand consistency and effective customer acquisition
Working closely with the Marketing Executive to plan content, manage deadlines and maintain momentum
Signing off social content, visuals, reels, blogs and creative assets, including planning and coordinating photoshoots
Managing PR activity, including press releases, influencer and journalist visits, and partnership outreach
Planning and managing print and digital advertising across local and national media
Monitoring performance, reporting insights and continually refining activity to maximise impact
Working closely with General Managers, the Head of Marketing and the Company Director to ensure activity is organised, aligned and delivered across multiple hotels
About you
This role will suit someone who thrives in a busy environment and enjoys juggling multiple projects at pace. We're less concerned with ticking technical boxes and more interested in how you work.
You'll ideally be:
Exceptionally organised, with the ability to manage multiple campaigns and deadlines simultaneously
Proactive, fast-moving and comfortable working at pace
Creative and ideas-led, while remaining practical and delivery-focused
Results-oriented, with a strong track record of seeing projects through to completion
Solutions-led -- able to identify issues early and drive activity forward
Confident working with a wide range of stakeholders across the business
Calm under pressure and comfortable adapting priorities as required
You must also have a full UK driving licence and access to a car -- essential, as the role involves regular travel between our Lake District hotels.
How to apply
Please email your CV and a short cover letter with the subject line 'Marketing Manager Application' to James Pass at james@lakedistricthotels.net
To apply for this job
email your details to
hrmanager@lakedistricthotels.net.
Benefits & rewards
-----------------------
Competitive salary
Live-in accommodation available for hospitality which includes 3 meals a day, WiFi & laundry facilities
Staff meals
50% off food and drink in our establishments
Exclusive discounts at shops and attractions
Refer a Friend scheme - refer a friend to work for the company and receive a 500 bonus
Monthly Prize Draw to win 1 of 3 50 Lake District Hotels vouchers
28 days holiday per year which increases by 1 day every year after 5 years successful service (to a maximum of 33 days holiday per annum)
Training and Development - Accredited compliance training, Hospitality specific online training platform
Hotel Academy - with Apprenticeship training up to level 4
Tips are shared between hotel staff every 3 months
Provision of staff uniform where appropriate
Pension scheme
Well-being programme
Employee of the Quarter Awards
* Annual Employee Appreciation Awards Ceremony
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