Job Description

About Us

Tilly Sveaas is a fast-growth, founder-led, London-based jewellery brand that's celebrating its 10 year anniversary in 2026. As a small and dynamic team, we're looking for someone who is an all-rounder that's excited to roll up their sleeves, combine creative strategy with day-to-day execution, and help us bring our brand story to life across multiple channels at a key moment for the business.

The Role

As Marketing Manager, you will take ownership of marketing activity that drives awareness, brand equity & new customer acquisitions, working closely with the Founder and Head of Creative, reporting into the Brand Director. This is a varied, hands-on role where you'll balance planning with execution, as well as insightful reporting & analysis.

Requirements

Key Responsibilities

Social Media:Manage and grow Tilly Sveaas' organic social media presence across Instagram, TikTok and other relevant platforms, focussing on driving reach & engagement through creative & inspiring content. Working with Head of Creative on content planning & creation, and handling posting/scheduling, community management and weekly/monthly reporting Influencer Marketing:Identify, outreach and manage relationships with influencers and creators to deliver impactful campaigns, both directly & via affiliate platforms such as ShopMy Partnerships:Propose & bring to fruition brand partnerships that drive awareness, engagement and sales - working closely with the Founder to determine which partnerships will align with brand objectives & pillars Retention:Manage & oversee CRM channels (primarily Direct Mail and Email) to achieve retention targets. Plan the newsletter calendar as well as owning automated email campaigns with considered segmentation, ensuring strong customer engagement & performance PR:Manage PR agency, supporting on press pitching and outreach, ensuring they have assets, product information & imagery to secure coverage (from product placement to features) Paid Marketing:Oversee relationship with paid marketing agency to ensure all paid social and PPC activity aligns with brand objectives and delivers strong performance. Collaborate closely with the in-house creative team to brief and supply a steady flow of on-brand assets that drive engagement and conversion Copywriting:support Creative team in composing copy for social posts, emails, press releases and onsite campaigns Reporting:Track and analyse campaign performance & brand channels, providing insights and recommendations on a monthly basis, as well as ad hoc analysis

About You

3-5 years of marketing experience, ideally within fashion, lifestyle, jewellery, or consumer brands A hands-on marketer who's comfortable moving between strategy and execution and has experience working across many areas of marketing, from performance through to brand Strong organisational skills with the ability to juggle multiple projects Strong understanding of social media trends and influencer culture, ideally with experience using platforms such as ShopMy or LTK and tools such as Iconosquare, SproutSocial or Later Excellent copywriting and communication skills Experience with email marketing platforms (Klaviyo preferably) A creative thinker who's data-driven and results-oriented Comfortable working in a small, fast-paced team where you'll have real ownership and responsibility

Benefits

Competitive salary: 35,000-50,000 DOE 25 days holiday The opportunity to shape and grow a brand in an exciting stage of its journey. A creative, collaborative, and supportive team culture. Private healthcare with BUPA 60% staff discount * Hybrid working environment, office located in Chelsea, SW10