Mercedes-Benz Truck & Van (NI), Northern Ireland's only authorised Mercedes-Benz Commercial Vehicle Dealership has an exciting opportunity for an experienced Marketing Manager.
This is a full-time, permanent role which will be based within our sales showroom of our Mallusk dealership.
Key purpose of the role
As Marketing Manager, you will be responsible for developing and delivering a comprehensive marketing strategy that drives the Mercedes-Benz Truck & Van brand across Northern Ireland and beyond.
You will plan and execute integrated marketing campaigns across multiple channels, supporting
Truck & Van Sales
,
Aftersales, Parts, and our Rental business,
while ensuring full alignment with Mercedes-Benz brand standards.
This is a varied, hands-on role within a fast-paced environment.
Key responsibilities
Develop and deliver effective marketing campaigns to promote products and services
Plan and manage events
Support vehicle stock marketing for new and used vehicles
Manage and maintain CRM database management
Oversee website management and CMS updates
Create engaging content for social media, digital & email marketing
Ensure all marketing activity complies with Mercedes-Benz guidelines
Monitor, analyse and report on marketing performance
Stay informed on industry trends and apply best practice
emerging products, and best practices in marketing, and apply them to enhance the company's marketing strategies.
Manage the marketing budget
Build strong relationships with internal stakeholders and manufacturer partners
Travel to Daimler Truck and Mercedes-Benz Van UK will be required.
Essential skills and experience
Minimum of
2 years' experience
in a senior marketing/managerial role
Degree in Marketing/Business or related discipline
Proven ability to co-ordinate marketing plans with the manufacturer and senior management
Proactive, creative and well organised
Strong experience in website management and CMS platforms
Proficient in CRM and database management
Demonstrated experience managing business social media campaigns
Excellent written and verbal communication skills
Desirable
Experience within the automotive or commercial vehicle industry
Experience using Kerridge or a similar Dealer Management System
Working knowledge of graphic design tools such as Adobe Creative Suite or Canva
In addition to a competitive market salary, you will enjoy enhanced benefits which include:
Salary sacrifice scheme to avail of a new vehicle of your choice
Mercedes-Benz uniforms provided
Preferential staff rates on Mercedes-Benz passenger car repairs
Group profit share scheme
Generous annual leave entitlement that increases with service
Employee activities & events to recognise going the extra mile
Birthday gift and long-service awards
Ben - Employee Assistance Programme
Death in service benefit
How to Apply
To apply, please send an up-to-date CV to:
Gillianmccrudden@m-btruckandvan.co.uk
MBNI are an equal opportunities employer.
www.mbtvni.com
This is an excellent opportunity for an individual who can lead impactful marketing initiatives in a prestigious environment.
Job Types: Full-time, Permanent
Pay: 35,000.00-40,000.00 per year
Benefits:
Additional leave
Bereavement leave
Canteen
Company pension
Cycle to work scheme
Free parking
On-site parking
Private medical insurance
Profit sharing
Sick pay
Work Location: In person
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