Job Description

Overview

We are seeking a dynamic and strategic Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess strong management capabilities, excellent communication skills, and a comprehensive understanding of digital marketing tools and techniques. This role offers an exciting opportunity to oversee diverse campaigns, coordinate cross-functional teams, and develop innovative strategies to enhance our market presence. The successful applicant will be responsible for managing multiple projects, analysing campaign performance, and ensuring alignment with organisational goals.

Responsibilities

Develop and implement comprehensive marketing strategies aligned with organisational objectives. Manage and oversee digital marketing campaigns including SEO optimisation, Google Ads, email marketing, and social media management. Lead content creation, copywriting, and visual design efforts using Adobe Photoshop and other creative tools. Utilise WordPress for website management and optimisation to improve user experience and search engine rankings. Analyse campaign data through Google Analytics and other analysis tools to measure effectiveness and inform future strategies. Coordinate with external agencies and internal teams to ensure timely delivery of marketing projects. Monitor industry trends and competitor activities to identify opportunities for growth. Oversee B2B marketing initiatives, fostering strong relationships with partners and clients. Manage budgets, timelines, and resources efficiently using project management methodologies. Prepare reports on marketing performance metrics using Microsoft Excel and PowerPoint for senior management review.

Skills

Proven management experience with the ability to lead diverse teams effectively. Strong knowledge of SEO, Google Ads, Google Analytics, email marketing platforms, and social media management tools. Proficiency in Adobe Photoshop, Microsoft Office Suite (Word, Excel, PowerPoint), and WordPress platform management. Excellent analysis skills with the ability to interpret data insights into actionable strategies. Exceptional copywriting skills tailored for various digital channels. Solid understanding of B2B marketing principles and practices. Effective communication skills in English, both written and verbal. Strong organisational skills with the ability to manage multiple projects simultaneously under tight deadlines. Leadership qualities with a proactive approach to problem-solving and innovation. IT literacy with a good grasp of project management tools and organisational software such as Microsoft Project or similar tools. This position offers an engaging environment for a motivated professional eager to make a significant impact within our organisation through innovative marketing strategies and leadership excellence.
Job Type: Full-time

Pay: 31,214.84-35,000.00 per year

Benefits:

Employee discount On-site parking
Work Location: In person