Job Description

Role Description

The ideal candidate will be responsible for designing, implementing, and monitoring digital and offline marketing strategies to promote our English school to both B2C and B2B audiences. This person should be proactive, creative, and analytical, with the ability to manage campaigns, track performance, and collaborate with different teams and partners. We are looking for someone dynamic, results-driven, and able to thrive in a fast-paced, ever-evolving environment.

Responsibilities

Develop and execute

comprehensive marketing plans across digital and traditional channels.

Plan, launch, and optimise paid digital campaigns

on

Google Ads and Meta (Facebook/Instagram)

, ensuring ROI-driven performance and clear reporting.

Monitor and report results

of all marketing activities using analytics tools, dashboards, and campaign reports.

Manage CRM tools

to track leads, nurture prospects, and support sales conversions.

Collaborate with B2B agencies and educational partners

to attract and manage groups of international students.

Generate and manage content

for both paid advertising and organic social media, ensuring brand consistency and engagement.

Create and publish

content for the company website, newsletters, and social media platforms.

Collaborate with local influencers and content creators

to expand brand reach and awareness.

Execute on-page and off-page SEO strategies

to increase website visibility and improve search rankings.

Engage with the online community

through email campaigns, LinkedIn, and social media to drive engagement and conversions.

Analyse campaign data and marketing metrics

to identify opportunities for improvement, ensuring better performance and higher student acquisition.

Support the sales team

with marketing materials, leads, and direct communication with potential clients.

Regularly present marketing performance reports

to management and key stakeholders.

Requirements

Minimum

1 year of experience

in a similar digital marketing role.

Fluency in English and Spanish

(additional languages are a plus). Strong background in

digital marketing

with proven experience in: Google Ads & Meta Ads (campaign setup, optimisation, and reporting) SEO (on-page & off-page) Email marketing & CRM tools Content creation for web and social media Experience working with or for

international education providers

(English schools, study abroad agencies, etc.) preferred. Excellent communication, analytical, and organisational skills. Self-motivated, detail-oriented, and comfortable managing multiple projects simultaneously.

Company Perks

Autonomy to make decisions and take innovative ideas forward. Opportunity for professional growth and learning. Flexible working hours and supportive environment. Language training provided. Bonus scheme and yearly performance-based incentives. Free or subsidised travel opportunities. Casual dress code.

Job Type

Full-time NO REMOTE WORK

Schedule:

8-hour shift / Flexitime

Experience:

Digital Marketing - 1 year (preferred)

Language:

Spanish (preferred)

Work Authorisation:

United Kingdom (preferred)

Job Type: Full-time

Pay: From 23,500.00 per year

Benefits:

Casual dress Flexitime Free or subsidised travel Language training provided
Experience:

Digital marketing: 1 year (preferred)
Language:

Spanish (preferred)
Work authorisation:

United Kingdom (preferred)
Work Location: In person