Job Description

Company Overview

We are a fast-growing home and garden mail-order business with ambitious expansion plans. To support our continued growth, we are seeking a dynamic and versatile

Digital Marketing Manager

. This is a fantastic opportunity for a motivated individual who thrives in a varied role, combining hands-on operational management with digital marketing expertise.

Key Responsibilities

Team Leadership

Assist in the day-to-day management of the website and marketing functions. Manage a team of E-Commerce & Marketing associates. Deputise for the Managing Director in leading and motivating the team. Ensure smooth and efficient operations to support business growth.

Digital Marketing & Growth

Develop and execute a

strategic multichannel marketing plan

to drive sales and brand visibility. Manage and grow the

Shopify website

to maximise user experience and conversions. Take full responsibility for

SEO (on-page, off-page, and technical SEO)

to improve organic search performance. Plan, manage, and optimise

PPC campaigns (Google Ads, Shopping, Display, Paid Social)

to deliver strong ROI. Drive

performance marketing initiatives

, tracking KPIs and analysing campaign performance to achieve ambitious growth targets. Oversee

GA4 analytics, reporting, and ad spend management

across Google and other digital platforms. Spearhead an aggressive

social media strategy

to build brand presence and direct traffic to the website. Deliver engaging

content, copy, and creative assets

across email, web, and social channels. Effectively work with internal and external stakeholders.

Skills & Experience Required

Proven experience in

digital marketing (minimum 2 years)

with strong knowledge of

SEO, PPC, and performance marketing

. Excellent communication skills (both verbal and written). Strong copywriting ability with an eye for detail. Demonstrated leadership and

team management experience (minimum 2 years)

. Exceptional time management skills and ability to prioritise a fast-paced workload. Proficiency in

Outlook, Word, PowerPoint, and Excel

. Comfortable working independently, under tight deadlines, and within set budgets. Experience managing and optimising

Shopify stores

. Eagerness to learn new skills such as image editing, basic design tasks, or video editing.
If you are passionate about digital marketing and eager to make a significant impact in the home and garden industry, we invite you to apply today and help us grow our brand!

Job Types: Full-time, Permanent

Pay: 34,000.00-40,000.00 per year

Benefits:

Company pension Cycle to work scheme Employee discount Health & wellbeing programme On-site parking Referral programme
Experience:

Marketing: 5 years (preferred)
Work Location: In person