Job Description

We are seeking a proactive and performance-driven Paid Marketing Specialist to join our growing marketing team. This role will be split between managing our global PPC accounts and UK-focused social media platforms, supporting our ambitious digital growth strategy.

The ideal candidate will bring at least one year of hands-on PPC experience, with a strong understanding of paid search best practices, campaign optimisation, and data-led decision-making. They will also play a key role in driving engagement and brand visibility across our social media channels.

PPC (Pay-Per-Click) (Approx. 60% of role):

Manage, monitor, and optimise PPC campaigns across platforms (Google Ads, Microsoft Ads, etc.). Conduct keyword research, create ad copy, and oversee landing page alignment. Track and report on campaign performance against KPIs (CTR, CPC, ROAS, etc.). Collaborate with our wider team to align paid activity with promotional plans and product focus. Support the development of international PPC strategies for local markets.

Paid Social Media (Approx. 40% of role):

Plan, schedule, and manage paid campaigns across platforms (LinkedIn, YouTube, Instagram, TikTok, etc.). Grow and engage our online audience with consistent, on-brand advertising. Monitor social performance metrics and recommend optimisations. Support paid social campaigns, including audience targeting and ad testing. Collaborate on campaigns that drive traffic, leads, and awareness.

Requirements:

At least 1 year of PPC experience (Google Ads, Microsoft Ads), agency or in-house. Proficient with tools like Google Analytics, Meta Business Manager, and scheduling platforms (e.g. Hootsuite). Strong communication skills and creative thinking. Detail-oriented with a focus on brand consistency.

Nice to have:

Confident managing paid social campaigns (LinkedIn, Instagram, TikTok). B2B marketing experience, ideally within industrial automation or technical sectors. Able to manage multiple projects in a fast-paced environment. Experience leading cross-functional initiatives and go-to-market campaigns. Analytical mindset with the ability to interpret data and report on performance. Organised, professional, and collaborative in approach. Ability to build relationships and work with cross-functional teams.

About Kempston Controls:

Here at Kempston Controls, we are committed to creating an inclusive environment where people thrive. With nine decades of experience, we recognise that without our people, we wouldn't be one of the industry's leading distributors and it's our aim to create a business where people can be their best selves.

Our recruitment policy is simple: regardless of your gender, ethnic origin, age, religion, sexual orientation, gender identity or disability if you're the best person for the job, we want you. We want everyone to be able to be themselves and to be given the opportunity to succeed.

Established in the 1940s we have many years of experience and were one of the industry's leading specialist distributors with an enviable reputation for stock and service.

Originally specialising in panel building and motor rewinds, we've developed over the years to service the needs of a much broader audience, and through the careful choice of franchises we have positioned ourselves at the forefront of the industry.

Head Office based in Rushden near Northampton; our central location has made it possible for us to become a leading global distributor to the electrical industry. With orders being taken over the phone, by e-mail and online from all over the world, were ready to support all our customers whatever their application or need.

Job Types: Full-time, Permanent

Benefits:

Company events Company pension Cycle to work scheme Free parking Health & wellbeing programme On-site parking Referral programme
Schedule:

Monday to Friday
Education:

Bachelor's (preferred)
Experience:

PPC Campaign Management: 1 year (required) B2B marketing: 1 year (preferred) Google Ads: 1 year (required) Communication skills: 1 year (required) Hootsuite: 1 year (required) Google Analytics: 1 year (required)
Work authorisation:

United Kingdom (required)
Work Location: In person

Application deadline: 15/08/2025
Reference ID: VA62