Job Description

Company Description
At Marketplace, our mission is to help readers turn their aspirations into reality. We arm people with trusted advice and guidance, so they can make informed decisions they feel confident in and get back to doing the things they care about most.We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease. Marketplace boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team brings rich industry knowledge to Marketplace\xe2\x80\x99s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel.


Forbes Marketplace is looking for a Paid Search Manager to join the Forbes Marketplace Performance Marketing team. The position will help lead our paid marketing program across multiple verticals in SEM. Proven account management and leadership experience is essential to be successful in this role. If you\'re looking for challenges and opportunities similar to those of start-up, with the benefits of an established, successful company read on. Responsibilities:

• Work within our in-house PPC team to deliver performance goals.
• Develop and execute best practice PPC strategies in the highest standards to deliver business goals.
• Create, implement, and optimize paid search campaigns across platforms such as Google Ads, Bing Ads, and others.
• Monitor and adjust bids, ad creatives, and targeting parameters to maximize campaign performance.
• Conduct thorough keyword research and competitive analysis to identify opportunities for growth.
• Use data-driven insights to make informed recommendations and adjustments to campaign strategies.
• You must show you can communicate well with multiple stakeholders in the business to deliver performance goals (Data, Engineering, Product, Business Development, Compliance & Finance).

Requirements:

• Highly motivated individual with a proven track record for exceeding expectations.
• Proven 2+years\xe2\x80\x99 experience in PPC campaign management (Google & Microsoft ads).
• In-depth knowledge of Google Ads, Bing Ads.
• Strong analytical skills and proficiency in data analysis tools.
• You are enthusiastic about search marketing and are looking forward to new opportunities to develop your PPC skills and people management skills while growing and developing as a person.
• You enjoy working in a team environment and look forward to supporting the team and business to meet required goals.
• Proficient with Excel.
• Bachelor\'s Degree required

Additional Information
Forbes Marketplace provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. #LI-REMOTE #LI-NM1