Job Description

Performance Marketing Manager for Artfinder

Who we are

We are a global marketplace for curated original art. We are also a Certified B Corporation, a new kind of business that balances purpose and profit.

Just like Airbnb disrupted the world of renting, Uber the world of car hire and Etsy the hand-made goods market - we are now redefining the world of owning authentic art. We connect talented independent artists with customers who value craft, quality and originality. At the heart of what we do is a love for human creativity - art that is handmade with skill, talent and real passion. Backed by VC firm Camden Ventures - we believe in helping artists make a living so they can continue to inspire the world with their art. We work with our community of artists to provide them support, advice, and a global e-commerce platform, as well as offering pricing that is fair for them and the buyer.

What are we like to work for?

We are customer-focused and data-driven - always delivering value to our members and the business;
As a scale-up tech business - we think fast, change fast and learn fast;
Open and honest atmosphere - input encouraged from everyone at all levels;
We nurture our team - career development and learning are key to us!
Having sold nearly 200,000 pieces of artwork worth over 37m to customers in 107 countries across six continents we are a serious player in the online art market;
Being a certified B Corporation helping over 4,000 artists make a living is part of what we believe in.

Who are we looking for?

This role will work closely with the Head of Marketing to ensure we are delivering a holistic marketing strategy and are continually improving on our marketing campaigns.

We are looking for a data-driven performance marketer who can focus on delivering growth through our acquisition channels whilst driving a strong ROI. Someone who is willing to roll up their sleeves and get into the heart of our channels while also keeping an eye on overarching trends, as well as having the mentality of taking on new and exciting challenges.

The role will work across multiple marketing areas within Artfinder so a strong, broad background in digital marketing would be important.

Your responsibilities will include

In-house management of channel strategy and delivery on paid acquisition channels (Google Ads, Bing and Meta primarily) to improve and scale global paid campaigns - US and UK focus whilst delivering strong ROI performance;
Cultivating and maintaining relationships with affiliates to drive and grow performance within the affiliate channel;
Running third party partnerships and discounting strategy to provide new growth initiatives for Artfinder;
Regular reporting on and analysis of the effectiveness of marketing campaigns;
Working closely with the Head of Marketing to help drive an integrated marketing strategy and deliver on GMV and ROI targets;
Liaising with internal team members to ensure all marketing campaigns are aligned;
Proactively communicating the overall sales performance, sharing key insights and learnings with key stakeholders;
Supporting the Head of Marketing on any other tasks as required.

Your experience

Broad experience across multiple digital marketing disciplines with a strong focus on paid media and affiliates, US experience is a bonus;
Strong experience using Google Ads and particularly Performance Max campaigns is essential;
Proficient in using Microsoft Excel and other platforms to analyse and display data;
Evidence of a strong analytical approach to digital marketing with reporting and optimisation at the core, keeps up to trends and developments in performance marketing;
Experience in achieving sales and profit targets;
Strong commercial acumen;
Comfortable presenting results and data to stakeholders and colleagues;
Digital retail / marketplace experience essential.

Benefits

Competitive market salary;
Up to 10% annual bonus subject to personal & company objectives;
Generous Holiday entitlement; including 25 days of annual leave, 1 day off for your birthday;
3 paid charity volunteering days a year;
Up to 250 a year matched donations to UK charities;
Flexible / remote working arrangements;
Comprehensive wellbeing initiatives including mental health support;

Generous training budget.

Job Type: Full-time

Pay: 45,000.00-55,000.00 per year

Benefits:

Work from home
Application question(s):

What is your current notice period?
Work Location: Remote