Ubisoft's 19,000 team members, working across more than 30 countries around the world, are bound by a common mission to enrich players' lives with original and memorable gaming experiences. Their commitment and talent have brought to life many acclaimed franchises such as Assassin's Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game-changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us create the unknown.
We're looking for a
Player Journey Mapper
to help elevate the experience of our players across all touchpoints of our player-facing services. This role goes beyond traditional UX, diving deep into the
end-to-end player journey
to uncover friction, inconsistencies, and pain points that impact satisfaction, trust, and engagement.
As a key advocate for the player, you will analyze player interactions across multiple systems and services,
document current-state experiences
, and
define aspirational target journeys
that reflect our vision for an exceptional player experience. You'll work closely with cross-functional teams -- including product, UX, support, engineering, and operations -- to align systems and processes toward delivering those experiences.
Responsibilities
Map and document the
end-to-end player journeys
, including interactions beyond product UI (e.g., support systems, account management, communication flows).
Identify
pain points, friction, and systemic issues
across the player experience, considering not only UX/UI but also backend processes, policies, and service design.
Collaborate with research and analytics teams to gather
qualitative and quantitative insights
about player behaviors and needs.
Define and communicate
target player journeys
that represent the ideal experience.
Partner with product managers, designers, engineering, support, and operations teams to
prioritize improvements
and drive alignment toward target experiences.
Act as a
player advocate
, ensuring the voice of the player is represented in service and systems design decisions.
Facilitate journey mapping workshops and alignment sessions with stakeholders.
Monitor and measure the effectiveness of changes to ensure improvements in player satisfaction and experience consistency.
Qualifications
Proven experience in
service design, experience strategy, player journey mapping
, or related roles.
Strong analytical skills with the ability to synthesize complex systems and data into clear insights and recommendations.
Deep understanding of
player behavior
, motivations, and the gaming ecosystem.
Experience collaborating with cross-functional teams, including engineering, support, and product design.
Excellent communication and storytelling skills, with the ability to influence and align stakeholders.
Familiarity with
tools for journey mapping, service blueprinting
, and experience documentation (e.g., Miro, Lucidchart, Smaply).
Bonus: Background in gaming, live service environments, or digital platforms.
What You'll Bring
A
player-first mindset
and passion for crafting seamless, delightful experiences.
A systems thinker who can see the big picture without losing sight of critical details.
A natural collaborator who thrives in cross-disciplinary teams and can bridge gaps between design, tech, and operations.
An empathetic listener and strategic thinker who can turn insights into action.
Additional Information
Benefits
With Ubisoft CRC, you will receive a competitive salary along with:
Personal performance bonus
Private Health Insurance (including eye care and dental)
Life Assurance
Long Term Disability Insurance
Pension
Significant discount on the world's best video games
Access to Ubisoft's back catalogue on PC
Perks:
We work in the heart of Newcastle city centre, right on top of Haymarket metro station in a lively, international and creative space.
A kitchen stocked with cereals, fruits, unlimited filtered water, teas, coffee
Regular professional and social events
Flexible working hours
A casual dress code
Fun, we like to work hard but have a laugh too!
Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our players' community.
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