Job Description

Job Title Product Developer
Location Asda House
Employment Type Full time
Contract Type Permanent
Hours Per Week 37.5
Salary
Competitive salary plus benefits.
Category Product Development - SF
Closing Date 28 September 2025
We currently have a vacancy available in our Ambient Own Brand Product Development Team!
You will be responsible for the development and management of Own Label products in line with the Asda Brand and Trading Strategy. You will be creating new food products from initial concept to market launch, ensuring they meet quality, safety, and business objectives. Managing multiple projects while always staying abreast of market trends and consumer preferences.
Own label (Own brand) new product development is key to our business strategy, driving quality, innovation and newness for our Asda customer to enjoy. You'll see yourself driving category development and taking responsibility for implementing the Trading and Brand strategy for your category, with support from the Product Development Manager (Line Manager).
You'll ensure that the category delivers against their quality benchmark; that Innovation and newness is landed across your category and that Quality is maintained along with the necessary legal requirements in terms of labelling are met. You will also make sure that your suppliers comply with the Asda policies throughout the product development process.
As a Product Developer, you be responsible for maintaining product Quality for our customers, drive innovation and product development across Own Label to deliver both newness and incremental sales. You will ensure adherence to the product launch critical path, drive category product reviews and customer focused briefs alongside our trading teams.
From food sourcing plans to PR events and product launches, you will be focused on quality, product specification, labelling, nutrition, legislation, and cost. With support from the Product Development Manager, you will champion your category, participate in wider project work cross functionally and/or individually; and deliver in line with the broader business objectives.
Key responsibilities include:

• Agree and implement the Quality plans within specific product areas in line with the category/trading strategy.
• Propose individual targets and implement the plans for benchmarking, customer complaint management, and consistency within product area. Develop products and support projects that adhere to Asda's technical and nutritional, legislative policies.
• Accountable for ensuring suppliers within product category meet Asda policies and deliver products against the agreed specifications and measuring supplier performance.
• Accountable for ensuring the legal label on product specifications are accurate and maintained on the specification system adhering to the required timings.
• Conduct reviews of the market; attend trade shows, comp shops, trends workshops.
• Engage trading/buying teams behind own brand plan delivery and ensure delivery of agreed Iconic heroes for overall product team and own area
• Support internal/External PR of own brand - through presentation to key stakeholders at events both within Asda and with external bodies
• Review post launch sales performance of activity through the 4,8,12 week review.

What you'll need:
Ideally with previous experience as a Development Technologist or Product Development Manager, within either a retail or manufacturing food NPD department, you will have successfully developed new products from concept through to launch.
With strong people and project management skills, you will be passionate about the world of food, be a real 'foodie', and be able to influence and engage wider teams and senior stakeholders.
You will draw on your background in Food Science, Nutrition, Food technology and/or Quality to create the right plans for delivery, which flex to the changing needs of the business and support our Market Leading Value Proposition and Every Day Low-Cost initiatives.
Everything you'll love
To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices.Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.
You will also get an excellent benefits package including:

• Discretionary company bonus
• Company pension up to 7% matched
• 15% colleague discount in store and online
• Free access to wellbeing services such as Wagestream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
• Asda Allies Inclusion Networks - helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
• Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves

Skills Required