Job Description

Meta seeks a Product Marketing Manager to drive adoption and growth of advertising solutions for customers across Facebook, Instagram, WhatsApp and future applications and service across EMEA's businesses. The role is part of our PMM team whose mission is to accelerate product and business growth through market and audience expertise. We are the "voice of product in International Markets and the voice of International Markets in Product". As the Market PMM, you will be responsible for bringing in market insights, influencing product strategies, driving holistic go-to-market strategies to drive awareness, adoption and growth of our ad products across the markets. You will work with Sales, and cross functional teams to ensure all efforts are aligned from inception to launch and beyond - and communicated clearly and with empathy to all key stakeholders. This is a full-time position.
Product Marketing Manager - EMEA Responsibilities
To have in depth product/platform experience and be the advocate in your region
Partner with regional sales leadership and other cross-functional teams to drive product adoption and revenue growth for our advertising solutions across EMEA. Lead and execute the go-to-market strategies for the region
Drive product adoption growth leveraging cross-functional partners, external marketing partners, communications, PR, thought leadership, and traditional marketing and events
Plan and execute against local go-to-market strategies which include delivering product trainings, client segmentation lists, product positioning and narratives through the lens of Advertisers to drive business outcomes
Act as the voice of the market to global product teams. Collaborate with in-market Sales teams to synthesize market opportunities backed with data, and communicate customer problems and feedback, to influence product strategy and roadmaps
Minimum Qualifications
Bachelor's degree or higher
8+ years of professional experience in technology, advertising, measurement, or business/sales operations
Product marketing expertise in the web and mobile advertising and experience contributing at strategic and tactical levels
Project management skills, with experience developing and executing marketing strategy
Proven communication and presentation skills, along with demonstrated experience working effectively to influence and collaborate with a wide range of stakeholders
Analytical skills and a data-driven approach to decision-making
Experience in prioritization, problem solving and self direction
Demonstrated experience thriving in a productive, ambiguous, and rapidly evolving environment. Experience adapting, identifying issues early, and escalating them appropriately
Proven track record of influencing behaviour at various levels within the organization
Commercial and data-driven experiences with experience conducting market research and analysis, building business cases to influence product management decisions
Familiarity with Meta's products and ecosystem, including ads
Preferred Qualifications
Experience with marketing business messaging platforms, AI solutions, or similar communication technologies
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice .
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the .
Apply for this job
Take the first step toward a rewarding career at Meta.
APPLY NOW
Find your role
Explore jobs that match your skills and experience. Search by technology, team or location to find an opening that's right for you.
Careers
Follow us
Career programs
Teams
Working at Meta
My account
About us
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice .
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the