Job Description

Do you want to contribute to better patient care and improve the well-being of individuals? Our job is to help healthcare manufacturers and practitioners optimize their decisions by supporting them with reliable data and information.


APLUSA has been a pioneer in healthcare market research for over 30 years. Committed to the development of our teams, we achieve our mission while offering our 150 international employees the opportunity to thrive in meaningful and rewarding work.


Are you looking for a new challenge?


Become part of the AplusA community!

Poste:

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YOUR CHALLENGE !

Are you passionate about strategic marketing, scientific impact, and innovation in market research? Do you enjoy playing a cross-functional role at the intersection of business, data, communication, and scientific expertise?


Join us as a Product Marketing Specialist for a high-value portfolio of syndicated studies.


Your mission: Amplify the impact of our research.


As the marketing lead, you will be responsible for enhancing the scientific and commercial value of our studies. You'll work closely with internal teams (research, data science, sales, communications) as well as external stakeholders (KOLs, clients, specialist media).

Your key responsibilities:

Contribute to the development of a targeted and ambitious marketing strategy, grounded in scientific and commercial realities Execute a multichannel communication plan with high-value content (articles, webinars, videos, scientific publications) Develop effective digital campaigns (ads, email, retargeting) and commercial activations (ABM, nurturing) Create impactful marketing materials tailored to various formats and audiences (brochures, kits, e-books, product sheets) Structure scientific submissions (abstracts, posters, oral presentations) in collaboration with subject-matter experts Build strong relationships with KOLs to reinforce the credibility of our publications Manage budgets, KPIs and deliver rigorous analytical reporting Foster a culture of continuous improvement through client satisfaction and market intelligence

Profil:

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WHO ARE YOU?

You hold a Master's degree (or equivalent, Bac+4/5) in marketing, with a strong interest in scientific topics You have 3 to 5 years of experience in managing marketing projects (both digital and offline), ideally in market research or healthcare You are proficient in digital marketing tools and techniques (Google Ads, LinkedIn, CRM systems, analytics, etc.) You have excellent writing and communication skills, combined with analytical rigour You are comfortable working in a project-based, agile environment and coordinating across teams You demonstrate initiative, autonomy, strong prioritisation skills, and a collaborative mindset

Autres informations:

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Why join us?

A strategic and varied role with a tangible impact on brand visibility and commercial performance A stimulating scientific dimension, working closely with KOLs and industry experts An international and agile environment focused on innovation A supportive, committed team driven by a passion for excellence * A strong focus on work-life balance, with:Hybrid organisation : blending remote working and central London officePrivate Health InsuranceEarly finish Fridays Team days off site twice a year A growing UK team in central London