Job Description

Promotional Marketing Executive

12 months FTC (maternity cover)

Duties & Responsibilities

Periodic Promotional Campaign Management

Assist with the implementation of marketing and promotional campaigns based on the cycle of our promotional calendar and our business objectives. Help prepare marketing and promotional plans with specific objectives. Plan and organise promotional implementation. Help manage the relationship of external stakeholders, ensuring regular meetings are carried out to enhance communication and relationships are maintained and tight budgetary control is maintained. Implementation of all POS throughout our retailer estate, including the management of the production with third party printers and key stakeholders.

Promotional & Local Marketing Asset Production

Help coordinate the production of promotional materials and ensure that they are ready in a timely fashion by coordinating requirements with design and artwork producers, right the way through from the briefing stage to final artwork sign off. Create detailed artwork briefs using excel spreadsheets to a high standard used for internal Graphic Designers and external stakeholders. Proof a wide range of documents, copy & images to an exceptionally high level in quick timeframes. Work with the digital team to upload content and artwork to our retailer intranet portal as required. Continually assess processes to recommend changes to improve performance, gain buy-in, and work with stakeholders across the organisation to implement change. Work cross-functionally with the Trading Department to increase revenue streams into the business via supplier opportunities. Support the management of related third party suppliers for radio, print etc, including monitoring all spending to a tight budget. Support the management & production of all additional, ad-hoc requests from all internal and external stakeholders, including the retailer estate.

Knowledge & Experience

Time management and working at a fast pace to tight deadlines Effective communication across all levels of the business Design and production processes External stakeholder & agency coordination Project management Conducting market research & competitor analysis and presenting findings Data management Process improvement, initiative & planning An understanding of budget management and reporting

Skills

English language fluency: excellent written and spoken English Attention to detail & copywriting skills: spelling, grammar and proof-reading Creative flair, especially for producing engaging copy Strong communication skills, both written and verbal Ability to demonstrate understanding of our business objectives and vision Creative thinker who brings fresh new ideas to life Exceptional organisational skills Flexibility and an ability to prioritise workload in a fast pace environment Time management: working quickly and efficiently without compromising on quality Ability to work alone and as part of a highly supportive team Microsoft Excel (intermediate/advanced) Presentation skills and confidence speaking to groups

Traits & Behaviours


In addition to the expected behaviours at this level, the successful individual will present to the team, wider marketing team and wider business:


High levels of energy and passion for the role, business and food retail sector A self-starting attitude, spotting opportunities for improvement and taking a lead A will to deliver and serve others - delivering what they say they will do Excited by challenges and solving problems The ability to build highly trusting relationships with Colleagues and Stakeholders Being a natural collaborator and showing a keen willingness to work as part of a team Promising interpersonal and communication skills A keenness for the world of business and a desire to build commercial acumen Being a key partner in our marketing team culture of 'high support, high challenge' * A naturally productive and results-orientated mindset