Job Description

Recruitment Marketing Manager - Stonegate Pub Partners & Craft Union
40k - 45k
About Us
Stonegate Group is the UK's largest operator of pubs, bars, and late-night venues. We're proud of our diverse portfolio and deeply committed to creating an inclusive culture that embraces individuality. By fostering an environment where everyone feels welcome, valued, and supported, we reflect the vibrant communities we serve and empower our people to thrive.
The Opportunity
Stonegate Group is seeking an experienced Recruitment Marketing Manager to join our team in Publican Partners & Craft Union. The role will be responsible for developing and enhancing our Employer Value Proposition (EVP), managing both operating formats, and crafting innovative recruitment campaigns. This role will primarily focus on digital marketing strategies to promote both Publican Partners & Craft Union as models of choice.
The Recruitment Marketing Manager will work closely with multiple stakeholders across the business from Communications, HR, Marketing and Operations to identify opportunities in our recruitment approach and devise strategies to fill the talent pool. The role will be responsible for supporting the delivery of the operating format strategy, covering websites, social media, email, digital PR, 3rd party websites and offline collateral and print.
Skills & Experience:

• 5 years+ experience in Marketing, Communications, or a related field.
• Qualification in Marketing, Communications, or a related field.
• Proven experience in employer branding, digital marketing, or related roles, preferably within the hospitality or retail industry.
• Strong understanding of digital marketing tools and platforms, including social media, SEO, content management systems, and analytics.
• Excellent written and verbal communication skills.
• Creative thinking and the ability to develop innovative and engaging content.
• Data-driven mindset with the ability to analyse and interpret campaign performance metrics.
• Exceptional project management and organisational skills.
• Ability to work collaboratively in a fast-paced, dynamic environment.
• Passion for talent acquisition and employer branding.

Key Responsibilities:
EVP Development: Collaborate with internal stakeholders to support the delivery of Stonegate's Pub Partners & Craft Union EVP, ensuring it accurately reflects the culture, values, and offerings as a model of choice.
Employer Brand Management: Digitally manage and strengthen the Pub Partners & Craft Union brand for Stonegate Group, ensuring alignment with the overall Company image.
Digital Marketing: Lead digital marketing efforts to promote both operating formats, utilising websites, social media, email, digital PR, 3rd party websites, and innovative strategies to attract top talent.
Recruitment Campaigns: Develop and execute innovative recruitment campaigns that resonate with target talent pools, showcasing both Pub Partners & Craft Union as models of choice.
Content Creation: Create engaging and compelling content, including blogs, videos, social media posts, and other digital assets to support branding efforts.
Applicant Tracking System (ATS) Support digitally where appropriate with the ATS to improve the recruitment process ensuring consistency and effectiveness in candidate interactions. Continuously identify opportunities for improvements and amendments to enhance the candidate experience.
Analytics and Measurement: Analyse the effectiveness of digital marketing campaigns, the ATS and track key performance indicators (KPIs), in order to make data-driven decisions and recommendations so as to optimise strategy.
Collaboration: Collaborate with internal teams including Communications, HR, Marketing, Operations, regional managers, and external agencies to ensure a cohesive and impactful branding strategy.
Talent Community Building: Contribute to engagement of potential candidates through various digital channels with appropriate content.
Competitive Analysis: Stay informed about industry trends, competitors' employer branding strategies, and emerging digital marketing technologies to ensure Stonegate Group remains a leader in the field.
What makes Stonegate a great place to work?
At Stonegate, we believe that when you feel your best, you do your best. That's why we're committed to supporting the health, happiness, and overall wellbeing of every team member. From lifestyle perks and flexible support to mental health resources, our benefits are designed to help you thrive--both in and out of work.

• 25 days of annual leave, plus 8 bank holidays, with the option to purchase up to 5 additional days of leave each year
• Bonus Scheme
• Access to discounted Private Medical Insurance through Vitality
• Exclusive discounts on Dental Insurance
• Reward Card via the MiXR app, giving you and your friends 25% off food and drinks as well as VIP entry across our Managed Estate
• Life Assurance which gives access to Help @ Hand
• Access to your pay early via Wagestream
• The Stonegate Xtra portal with access to a wide range of high street discounts and offers
• Discounted access to David Lloyd membership
• Award winning Learning & Development programmes to drive your career

If you have a disability as outlined by the Equality Act 2010 and require reasonable adjustments to be made during the recruitment process, please let us know in advance so that any support, aids or adaptations can be put in place to assist you. You can contact us on .

Skills Required