Job Description

M
ain Responsibilities/Main Tasks
T

o take up the lead responsibilities for developing sales in the Regional Key Accounts T
o ensure the Regional Sales Team meets the turnover () and profitability targets that have been set by the business T
o win new business via a targeted Battleplan approach T
o develop both the existing customer base and distribution channels within underperforming areas to ensure that brands are distributed to the desired levels T
o report the performance of the Area Sales (by BDMs) to ensure that the business is able to both recognise the successes and the areas of weaknesses to enable the appropriate corrective actions to be taken T
o work closely with the Marketing Department to develop promotional campaigns which are both innovative and support the brands to levels of profitable growth T
o work closely with the designated members of the Key Accounts team to support the various multiple retailers that are served by the BDMs to ensure sales initiatives are implemented successfully and the maximum value is recognised for the business T
o establish increased distribution for products with both existing customers and in areas that are under performing. To be able to find and develop new customers and establish distribution routes T
o be responsible for the personal developments of members of the Area Sales team to ensure that the levels of both expertise and professionalism lead the market in which Hoya lens UK Ltd operates I
t is envisaged that the job holder will work closely with the members of the Supply Chain group to develop the methods by which the company operates with the objective of continuously improving customer service to elves which lead the market T
o develop the use of IT (SFDC, Showpad, Mircosoft assets, Measurement devices & tracers) within the Area Sales force to ensure that Hoya Lens UK Ltd continuously improves standards of communication, presentation and control within the business. E
ffective of continuously improving customer service to levels which lead the market. M
easurable
T

urnover for the given Region and Specific Key Independent Accounts & Battle Plan Accounts. A
ctive Doors (Direct, In-Direct & Linked) for the given Region and Battle Plan Accounts. E
xceptional Core Competency Rating of each of the ASM's & RSM & Timely Reporting and Feedback

Q

ualifications -

Education/Experience levels/Skills and Expertise ...
E

ducated at Further Education level with a qualification in an Optical related subject, or similar. (Extensive experience in sales with demonstrable success in implementing proven techniques may stand in lieu of this). E
ducated to degree level or similar in a business-related subject. A
professional qualification in optics or membership of a professional body.

E
ssential
A

minimum of 5 to 10 years' experience within sales, much of which should be at a senior sales management level. P
roven success in developing and implementing new concepts and ideas resulting in growth and targets achieved. P
roven success of achieving stretching targets by developing and motivating a field sales team. P
roven success both as a 'hands on' sales person as well as in a sales management role. S
olid background of business to business sales in a professional environment

P
referable
E

xperience of selling into small to medium size retail outlets A
mbitious and able to embrace change and challenges positively. H
igh levels of self motivation and drive with the natural ability to go that 'extra mile'. T
he ability to motivate a team to achieve industry leading levels of performance. A
'first class' communicator with the ability to interface with customers, sales team and internal functions at all levels. T
o be highly motivated with the ability to build a dedicated and committed team within a changing and developing environment. T
o have the ability to work under pressure in a dynamic environment and able to deal with a number of complex issues at the same time. A
sound knowledge of dispensing, Hoya lenses and Competitor Lenses A
sound knowledge of the use of Microsoft Office suite is essential. K
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