Job Description

The Sales - Associate Key Account Manager UK&I, will lead strategic relationships with retail high street partners. This role is critical in driving category growth, delivering commercial strategies, and ensuring our brands win in-store and online. Reporting to the Sales Director, you will be part of the functional sales team and manage a portfolio of 4 accounts, influencing joint business plans and shaping the future of our retail partnerships to deliver sustainable profitable growth.

Key Responsibilities

Commercial strategy

Develop

and

Deliver

joint business plans that optimize profitability, category growth and Duracell value share.

Design

and

Execute

ROI-driven promotional plans that grow category value and enhance brand visibility.

Account Management

Take

ownership

as the primary point of contact for key retail accounts, ensuring exceptional service and delivery of Duracell's strategic priorities, while building strong relationships with customers stakeholders to secure long-term partnerships.

Explore possibilities to create and deliver

annual account plans that achieve revenue, profit, and share targets, applying strategic revenue management and financial acumen. Monitor and own account performance throughout the year, providing accurate end-to-end forecasts--from volume to profit--to ensure effective account management and delivery against business objectives.

Insights & Category Leadership

Leverage

shopper and market insights to influence retailer strategies and category decisions.

Leadership & Collaboration

Develop Self

and others fostering a high-performance culture.

Collaborate

cross-functionally with marketing, supply chain, and finance to deliver integrated solutions, while leading external engagement by bringing outside perspectives into the organization. Conduct the MFT to support the delivery of customer and category action plans through deep account penetration, leveraging a thorough understanding of the Duracell business model to ensure all functions are aligned and external insights are effectively integrated.

Reporting & Analysis

Be comfortable

with complex data and analytics to derive data-driven insights to optimize account strategy and inform commercial decisions.

KPI's and Deliverables

Profitability

: Deliver channel cash and % margin targets.

Revenue Growth

: Absolute and per unit volume with profitable mix.

Join Business plan

: Sustainable, on equity and with counter performance criteria in line with core company strategic priorities. Be the pivot between external engagement and internal strategic company priorities.

Distribution

: Ensure perfect distribution of the range agreed and propose best store wide strategy.

Promotional ROI

: Design and deliver profitable and sustainable trade plan.

Forecast Accuracy

: Maintain forecast accuracy within 5% for key accounts and be able to articulate in financial terms.

Innovation Execution

: Achieve 100% on-time launch of new products in assigned accounts.

Customer engagement

: Attend key customer events and create engagement with retailer stakeholders.

Type of Contract:

Permanent, Fulltime, Flexible Working Arrangement

Location:

London, UK


Duracell is an Equal Employment Opportunity employer and is committed to providing a work environment that is free of discrimination against employees and applicants on the basis of any factor prohibited by applicable laws and regulations, including, but not limited to: race, color, creed, religion, sex, age, national origin, disability, sexual orientation, marital status, veteran status, military status, genetic information, citizenship status or any other factors prohibited by law.



This role requires a commercially astute, and analytical Key Account Manager who can engage and foster retailer relationships and influence internally and externally to achieve Duracell's vision. Typically, 4+ years of account management experience with a successful, demonstrable track record in a commercial role. Be comfortable with extensive data analytics and insight creation.

Experience / Knowledge

External

: Experience managing multiple retail accounts or FMCG retail experience in a commercial or buying role.

Growth mindset

: Proven ability to deliver profitable growth and manage complex negotiations.

Analytical

: Good analytical skills, data-driven decision-making capability with a solution driven mindset.

Commercial

: exposure to category and commercial management, leveraging market data to optimise growth, maximise ROI, and drive profitable growth for Duracell in a competitive context.

Behaviours / Skills

Ownership: Operating discipline with strong planning skills and a results-driven mindset that welcomes accountability. Collaboration: Ability to work effectively across functions and retailers. Influence: Build strong relationships and gain buy-in from stakeholders internally and externally. Communication: Clear, concise, and impactful communication.

Other requirements

Excellent Excel and PowerPoint skills


A degree in a related field - Economics, sales, business etc.


Availability to travel


Full UK Driving License



Duracell is the world's leading manufacturer and marketer of high-performance alkaline batteries, complemented by a portfolio of high quality, market leading specialty, rechargeable and professional batteries. Duracell's products power numerous critical professional devices across the globe such as heart rate monitors, defibrillators, telemetry devices, smoke detectors, fire alarms, automated valves and security systems. As the leader in the professional power category, Duracell has a rich history of innovation, continuously introducing batteries that are smaller, thinner, with more energy and longer lasting than competitive brands. Since March 2016, Duracell has found its permanent home within Berkshire Hathaway (ranked #4 World's Most Admired Companies by Fortune Magazine and #3 in the Fortune 500), and will continue to focus on sustainable growth, industry-leading innovation while creating long-term value for our customers and consumers. At Duracell, integrity, end-to-end accountability across all levels, fast decision-making and a "can do" attitude is highly valued.