Kinly is a fast-growing social impact tech start-up with a mission to help older people live independently for longer.
Founded by a former unicorn founder and an ex-Managing Director of a listed biopharma company, Kinly has a senior advisory board including government, health and care leaders. The business was awarded a prestigious UK Government grant in January 2025 and is scaling rapidly through 2026.
We support people aged 66+ and their families to understand what financial support, benefits and allowances they are entitled to, and then complete all the complex applications on their behalf. On average, we unlock 5,000+ per year per client, helping people afford care, heating, mobility support and other life-enhancing services.
With ageing demographics one of the biggest megatrends of our time, Kinly operates at the intersection of social impact, technology and healthcare. Our service is free at the point of use, fully accessible via landline phone, and powered by AI-driven technology behind the scenes.
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