Job Description

Sales Development Representative

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Ark Workplace Risk | London - Hybrid | Competitive package | Benefits

About Ark

Ark Workplace Risk is the market leader in risk, compliance, and safety advisory, powered by QUOODA technology. We serve property owners, investors, and managers with integrated consulting, SaaS, and managed services. With investment backing and an ambitious growth agenda, Ark is scaling into a platform leader across the UK and beyond.



Our reputation in the mid-market is exceptional - Ark is well-known, trusted, and respected, outstanding testimonials backed in data with an NPS of 61+ (world-class standard). This creates a strong platform for new business development and an immediate edge when engaging prospective clients.

Role Purpose

The Sales Development Representative (SDR) is responsible for generating qualified new business opportunities by identifying and engaging decision-makers within target accounts. Acting as the first point of commercial contact, the SDR plays a critical role in building top-of-funnel pipeline to support the Business Development team. Using a clearly defined Ideal Customer Profile (ICP), the SDR converts interest into opportunity by booking meetings through insight-led, multi-channel outreach--directly contributing to ARR growth and the overall success of the Go-to-Market strategy.

Key Responsibilities

Pipeline Generation

Prospect and identify new business opportunities through outbound calls, LinkedIn, events, and email sequences
+ Research and map ICP accounts, including key stakeholders, buyer personas, and buying triggers
+ Maintain high outbound activity volumes with strategic precision, not spray-and-pray
+ Qualify inbound leads and route them effectively based on fit and urgency

Opportunity Qualification

Apply qualification frameworks to early-stage leads
+ Use CRM data and outreach intelligence tools to assess buying readiness
+ Book discovery meetings and demos for Account Executives with warm leads

Sales Enablement and Coordination

Log and manage all activities in the CRM (HubSpot/other)
+ Share account-level insights, objections, and buying signals with the sales and marketing teams
+ Support campaigns and targeted outreach around events, webinars, product releases, and ABM plays

Metrics and Accountability

Hit and exceed monthly KPIs: meetings booked, SQLs, lead-to-opportunity conversion rate
+ Provide weekly activity and pipeline reporting to Sales Director
+ Monitoring and nurturing on the Go To Market prioritised target prospects

Candidate Profile

A driven Sales Representative or similar background in B2B, interested in developing a career in business development Resilient, ambitious, and thrives in an investment-backed, high-growth environment. Consultative sales skills with ability to distil technical/regulatory services into board-level, value-driven propositions Can Skilfully sell the brand and outcome not the features. Commercially sharp, disciplined, and data-driven (CRM management). Desirable: SaaS, compliance, risk, or professional services sales background.

What's On Offer

Competitive base salary + uncapped commission (OTE ~110k). Accelerator for exceptional performance target faster/in a row QUOODA x up to 15% . 25 days holiday Healthcare package Life Assurance 4 x Salary Perkpal discounts Career acceleration opportunities within a fast-scaling, investment-backed platform with a clear growth and exit horizon.

APPLY NOW

Join our team and take your career to new heights in a company that values your talent and fosters a growth mindset in a supportive environment. Apply now and be a part of our success story!





We are committed to Equality, Diversity & Inclusion (ED&I) for everyone. All applicants will be treated fairly and without prejudice. No one will receive less favourable treatment or be discriminated irrespective of the following protected characteristics: Age, disability, gender reassignment (and identity), marriage and civil partnership status, pregnancy and maternity, race (including colour, nationality, ethnic or national origins), religion or belief, sex (formerly gender) and sexual orientation.