Job Description

Sales Director
South Yorkshire / Lincolnshire - Office Based, 5 Days/Week
80-100k Base + 50% Commission
HR/Workforce Tech
We're partnered with a fast-growing HR Tech business on a mission to scale. With strong recurring revenue, inbound leads firing, and 60+ new customers every month, it's time to level up the sales function--and we're looking for a hands-on Sales Director to lead from the front.
This is a doer's role. You'll take full ownership of revenue across new business and renewals, guiding a 7-strong team across SME, Mid-Market, and Enterprise segments. Everyone in the team sells everything--software, tech solutions, the lot. Now, it's about bigger deals, multi-product adoption, and growing ACV from 2k to 5k+.
You'll report to the MD and sit within the senior leadership team--but this is not a sit-back-and-strategise role. We're looking for someone who thrives in fast-moving environments, leads by example, and is ready to roll up their sleeves.
What you'll be doing:

• Own the full revenue picture--new business, renewals, and team performance
• Lead and develop a growing sales team of 7, currently targeted at 200k new ARR/month
• Sell alongside your team--no individual quota, but full accountability
• Focus heavily on Mid-Market growth and driving higher-value deals
• Use data to track performance, conversion, and pipeline strength (HubSpot)
• Collaborate with marketing to maximise inbound lead flow
• Contribute to company growth planning and sales process refinement

What we're looking for:

• Sales leadership experience in SaaS, HR Tech, or a multi-element solution environment
• Experience selling across SME/Mid-Market/Enterprise tiers with fast and varied sales cycles
• Strong reporting discipline--KPI tracking, conversion ratios, accurate forecasting
• Skilled in inside sales--everything is sold from the office (no field sales)
• Exposure to sectors like social care, education, or facilities management is a bonus
• Able to commute to a South Yorkshire / Lincolnshire office 5 days a week

Cultural Fit Matters
This is a team that values energy, empathy, and immersion. You'll need to deeply understand the solutions, the impact they deliver, and champion them with conviction. Cultural fit is non-negotiable--this is a team-first, high-performance environment where everyone pulls in the same direction.
What you'll get:

• 80-100k base + 50% OTE
• 9-5 working day (no one stays late--the business is built on balance)
• Great leadership team--experienced, proven, and supportive
• Superb working environment

• o Free parking
• o Breakout spaces, mini gym, table tennis
• o On-site chef for breakfast and lunch
• o Unlimited snacks, pick 'n' mix, and even ice cream
• 25 days holiday + your birthday off

• o Office shut between Christmas and New Year
• MacBook, enhanced 5% pension, Bupa single cover

Certus Recruitment Group is a well-established and experienced specialist consultancy providing sales, marketing, and IT recruitment services. We serve the technology sector across the UK, Europe, North America, and Australia.