Job Description

Overview

We are seeking a dynamic and driven Sales Executive to take the lead in growing our events and hospitality sales. This role will focus on increasing customer footfall, driving new business, and developing corporate and leisure accounts. This is a hands-on execution role; you'll be comfortable working autonomously with limited guidance and experienced in startups, scale-ups, or founder-led businesses. You thrive in fast-moving environments where you build and learn as you go.

This role is based at Towcester Racecourse (5 days/week on-site presence expected) with occasional travel. Please note, some events (racing, weddings, corporate functions, Derby etc.) require evening or weekend presence; time off in lieu will be granted on those occasions.

Compensation

This role has a base salary of 40,000 per annum plus commission (OTE 65,000, with potential to reach 80,000). A full breakdown of the commission structure can be provided at interview stage.

About us

Towcester Racecourse is a well-known racing and hospitality venue. Hosting live greyhound racing on and home to the English Greyhound Derby. The venue includes a large capacity restaurant, hospitality boxes, fast food and drink outlets. The venue is also expanding into diverse events such as concerts weddings and festivals.

2026 is a breakthrough year for Towcester Racecourse, with plans to grow existing products and offerings, introduce a staged return of Horses to our famous track, as well as launching a variety of new exciting products to a diversified audience.

You'll find us to be a company that's focused on being an employer of choice where people thrive, and your voice is truly heard. We are a Living Wage and Pension Accredited Employer and Disability Confident Committed. We empower our colleagues to do great work by investing in learning, personal development, and technology

Principal accountabilities and responsibilities

Hit the ground running. We are already in full swing preparation for 2026 Greyhound Derby. The Sales Executive will need to have an immediate focus on selling tickets and packages. Proactively generate and close new business across events, hospitality, and group bookings. Prepare for the return of horse racing by developing packages and partnerships that expand our audience base. Develop relationships with corporate partners, sponsors, and hospitality clients. Drive hospitality and corporate sales for all major racing events Work with marketing to ensure sales has the collateral and campaigns needed to close business. Create and deliver strategies to increase customer attendance and engagement on race nights. Work with the events and operations teams to ensure seamless delivery of packages. Grow and manage a pipeline of repeat and long-term business.

Qualifications & Experience

Proven experience in sales within the events, hospitality, leisure, or sports industries. Strong understanding of customer engagement and event-driven sales. Racecourse, racing, or sporting venue experience highly beneficial. Expert level stakeholder management both internally and externally with a tenacity to get things done Ability to think creatively to add value to ideas or solve problems Experience of leading and managing a team of people [either directly as a line manager or indirectly facilitating projects and events) Strong computer skills (Microsoft Office; Excel, Word, PowerPoint, Teams etc.) Ability to successfully deal with a large group of internal and external stakeholders
Job Types: Full-time, Permanent

Pay: 40,000.00-65,000.00 per year

Benefits:

Bereavement leave Company pension Enhanced maternity leave Enhanced paternity leave Financial planning services Health & wellbeing programme On-site parking Sick pay
Ability to commute/relocate:

Towcester NN12 6LB: reliably commute or plan to relocate before starting work (required)
Work authorisation:

United Kingdom (required)
Work Location: In person