To grow revenue and market share across Northern Ireland by developing new business and expanding existing customer relationships. The role will promote and sell the company's flat roofing products and associated solutions, working primarily with roofing contractors while also engaging main contractors and design teams to support product selection and drive specification on projects.
Sales & Business Development
Identify, target, and secure new customer accounts across Northern Ireland, including roofing contractors, main contractors, and relevant project stakeholders.
Build and manage a structured sales pipeline, progressing opportunities from lead to close.
Achieve agreed sales targets (revenue, margin, account growth) and activity KPIs.
Prepare and present quotations and proposals; negotiate commercial terms within agreed parameters.
Account Management
Develop long-term relationships with roofing contractors and their key decision-makers.
Maintain engagement with main contractors to support project delivery requirements, procurement timelines, and site coordination.
Build credibility with design teams (architects, specifiers, consultants) to influence product selection, support compliance requirements, and secure project specifications.
Plan and execute regular customer visits and structured account reviews to identify new opportunities.
Project & Specification Support
Identify project opportunities early and support design teams with product and system guidance aligned to project requirements.
Promote system-based solutions and help stakeholders understand performance, compliance, and installation considerations.
Coordinate internal technical support where detailed project documentation, approvals, or site-specific guidance is required.
Technical & Product Support (Sales-Focused)
Provide product selection guidance aligned to customer needs and typical build-ups.
Support basic troubleshooting and coordinate technical assistance for more complex site issues.
Arrange and deliver product demonstrations, toolbox talks, or short briefings (where appropriate) to support correct installation and reduce callbacks.
Market & Territory Management
Maintain territory planning, including call cycles and prioritisation of high-potential customers and projects.
Monitor competitor activity, market pricing, and specification trends; provide structured feedback to management.
Represent the company at relevant trade events, project meetings, and customer open days.
Administration & CRM
Keep accurate and timely CRM records of activities, contacts, opportunities, forecasts, and project notes.
Provide weekly/monthly reporting on performance, pipeline, key account activity, and projects being tracked.
Working Relationships
External:
Roofing contractors, main contractors, architects/specifiers, design teams, consultants, site managers, procurement teams.
Proven field sales and business development experience (B2B), ideally within construction/building products/roofing or a related sector.
Demonstrated ability to sell to contractors, with the confidence and credibility to engage professionally with main contractors and design teams.
Strong new-business capability, including prospecting, pipeline generation, and conversion.
Commercial competence: pricing awareness, margin discipline, and negotiation skills.
Excellent communication and relationship-building skills with a consultative, solutions-led approach.
High levels of organisation and self-management, with a structured territory planning mindset.
Competent with CRM systems and standard business tools (Microsoft Office or equivalent).
Full driving licence and willingness to travel across Northern Ireland.
Desirable Criteria
Understanding of flat roofing systems/products (e.g., membranes, adhesives, insulation, accessories) or adjacent categories.
Experience supporting project-based selling and/or driving specification through design teams.
Ability to deliver toolbox talks, product demonstrations, or CPD-style sessions.
Familiarity with construction procurement routes and stakeholder mapping on projects.
Competencies / Behaviours
Results-driven and resilient; comfortable working to targets and structured sales KPIs.
Professional, credible, and service-oriented; follows through on commitments.
Proactive planner with strong time management and attention to detail.
Collaborative and solutions-focused; escalates appropriately and resolves issues effectively.
Equality, Diversity & Inclusion Statement
We are committed to building a diverse and inclusive workplace. We welcome applications from all qualified candidates. As part of our commitment to improving gender balance in our sales team, we particularly encourage applications from women and underrepresented genders.
Job Type: Full-time
Pay: 40,000.00-60,000.00 per year
Benefits:
Company pension
On-site parking
Work Location: On the road
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