Job Description

Date:

15 Dec 2025

Location:

Manchester Airport, GB

Company:

MAG


x
Senior Customer Insight Analyst



Hybrid

Customer

Lead Marketing Analyst

About CAVU

For airports, for partners, for people. We are CAVU.



At CAVU, our purpose is to find new and better ways to make airport travel seamless and enjoyable for everybody--from the smallest ideas to the biggest transformations. Every day is an opportunity to create better travel experiences.





From our revenue-accelerating single-platform technology, Propel, through to our world-class hospitality venues including 1903 and Escape Lounges, our solutions make travel smoother for passengers and more profitable for our clients and partners.



We know that to bring your best ideas, you need the space to think, the support to grow, and the freedom to be your authentic self. Whether you're working from our offices, from home, in our lounges, or on the road, we provide an environment where you can create, innovate, and help transform airport travel.





If you're looking for a career where you can make a real impact, bring new ideas to life, and push boundaries, then CAVU is the place for you.



Together, we can reach new heights. Together, we are CAVU.

What's the role?

As a Senior Customer Insight Analyst, you'll play a key role in understanding customer behaviour, preferences and needs, turning complex data into clear, actionable insights that drive commercial and customer strategy.





Working closely with Marketing, Customer Services and E-commerce teams, you'll help shape data-led decisions that improve campaign performance, customer retention and lifetime value. Your insight will directly support CAVU's ambitious growth plans and enhance the end-to-end customer experience.





Key responsibilities include:




Collecting, analysing and interpreting customer data from multiple sources to identify trends, patterns and opportunities Building, maintaining and optimising dashboards and reporting suites using best-in-class BI tools Developing and maintaining customer segmentation models to support targeted and personalised marketing Acting as a Super User of our Customer Data Platform (CDP), creating and managing audiences based on demographic, transactional and behavioural data Monitoring and analysing customer feedback across surveys, reviews and social channels Building predictive models (e.g. churn and lifetime value) to forecast customer behaviour Partnering with customer service and marketing teams to proactively address challenges and capitalise on opportunities

About You

You're a commercially minded analyst who enjoys using data to influence decisions and improve customer outcomes. You're confident working with stakeholders, comfortable challenging assumptions, and motivated by making a tangible impact.





You'll bring:


Experience in a data, insight or customer analytics role Strong SQL skills and experience working with relational databases Hands-on experience with data visualisation tools such as Power BI, Tableau or Google Data Studio Experience generating customer insight for stakeholders at all levels of the business Experience automating reports and dashboards to improve efficiency Advanced Excel skills (highly desirable) Exposure to AWS or cloud-based data environments (desirable)

You'll also ideally have:




Experience working with Customer Marketing or CRM teams Knowledge of customer analysis, segmentation, LTV, A/B testing and discount strategies Experience managing audiences within a CDP or CRM platform Strong organisation skills and the ability to juggle multiple projects Excellent communication skills, with confidence presenting insight and recommendations




The Perks




25 days holiday, increasing with service (up to 28) Option to buy up to 10 extra days + 4 flexible bank holidays 10% company pension Annual bonus scheme On-site gym MediCash scheme A range of flexible benefits and discounts, including up to 50% off CAVU products such as Escape Lounges and Airport Parking Rail and retail discounts 2 paid volunteering days per year Access to health & wellbeing events, ID&E activities, and learning opportunities Formal and informal development options, including mentoring programmes and learning grants Enhanced parental leave (T&Cs apply)




The Interview Process



Recruiter Screen (approx. 15 minutes) - covering experience, motivations and role fit

Skills & Competency Interview

Values Interview



Equal Opportunities & Reasonable Adjustments



We're building something brilliant at CAVU: a diverse team of People who reflect the global customer base that we serve. We're proudly part of MAG and together we're on a mission to be number one in our industries, and that takes talent in all its forms.



Whether this is your first role or your next big step, we want to hear from you - even if you don't think you tick every box. What matters most is what you bring.



We're proud to be a Disability Confident employer. If you need any adjustments to support your application or interview, just let us know. We're committed to helping you perform at your best.



At MAG and CAVU, every journey matters. Our Colleague Communities play a big part in that: Women's Network, Embrace (Race & Ethnicity), Fly with Pride (LGBTQIA+), Mind Matters (Mental Health), PACT (Parents & Carers), RespectABILITY (Disability & Neurodiversity), and the CAVU Global ID&E Affinity Group.





Ready to reach new heights?



Please apply via the link.


x