Job Description

Job Details
DETAILS/ ACCOUNTABILITIES:

• Marketing and Strategy:
• Creation and development of new sales and marketing materials in accordance with set sales strategies and as requested by management.
• Continuously update and refresh materials as required.
• Keep main website contents fresh and updated using Contents Management System (CMS System) (including product data, news and distributor contact details)
• Monitor the marketing actions of each business partner/distributor.
• Monitor media releases to grasp market tendencies.
• Carry out new duties requested by Senior Manager (SM) /General Manager (GM) related to marketing items.

• Advertising, Brochures, and PR/ Social Media Marketing:
• Find and create social media content
• Creation of news stories to enhance and maximisemarketing exposure including utilisation of an external PR agent if required.
• Proofread catalogues and ADV material based on the request from related department, assist with development of brochures for strategic products.
• Create new marketing materials (i.e. branded give-aways) as and when required.
• Liaise and coordinate process with external agencies when required.
• Create and support communications with business partners/distributors if and when required.
• Conduct planning and media buying schedule, integrate with publications schedule for possible PR opportunity if required.
• Negotiate rates with various publications and work within agreed budge
• Continuously liaise with SM/GM for approval on orders.
• Carry out new duties requested by SM/ GM related to marketing activities.

• Events (CPDs, Networking events, Distributor meetings and Exhibition):
• Help to arrange CPD's as per the requirements of both the distributor sales team and the direct heat pump sales team.
• Arrange networking sessions as per the requirements of both the distributor sales team and the direct heat pump sales team.
• Support sales teams with customer data management systems as and when required.

• General:
• Maintain control of the annual marketing budget.
• Handle incoming enquiries from various sources including website(s).
• Collection of necessary data from distributors as well as other external customers.
• Organisation of applications and documentation approval.
• Keep file and record of all materials and data.
• Carry out any other duties requested by SM/GM.

• Assist other office divisions:
• Liaise with Account Management & Business Planning Divisions to maximise Sales and progress targets.
• Liaise with Technical Division for Pre-sales/after-sales issues.
• Liaise with Corporate Division for payment & commercial conditions and legal matter.

• Person Specification/ Previous Qualifications:
• Degree in Communications, Marketing, Business, or relevant field of study is preferred.
• Approximately 5 years of relevant experience in marketing, communications, or advertising at an agency or in-house with clear B2B and energy/ industrial/manufacturing/HVAC sector.
• Excellent written communications skills, advanced command of English language & syntax, proof reading will be required. The ability to distil complex products and services into compelling points.
• Both creative and analytical in nature.
• Ability to multi-task, collaborate, and pivot to accommodate rapidly evolving industry dynamics and company objectives as well as varying communications cultures.
• Organised, with ability to follow different projects concurrently and meeting deadlines.
• Experienced in online tools/products i.e. website design experience and maintenance with experience in social media activity.
• Experience with DTP software (Adobe Illustrator, InDesign, Photoshop) and Modern AI & Digital Marketing tools.
• Work with autonomy to create and introduce new objectives to enhance marketing.