Job Description

Senior Marketing Executive
Salary: Up to 40,000
Bolton - Hybrid
Are you a creative, strategic and data-driven marketer looking for your next opportunity? Our client are a forward-thinking, ambitious business with a clear vision around growth and innovation.
If you are an experienced Marketing Executive, Senior Marketing Executive, Marketing Manager or have experience in a generalist marketing role within Professional Services, Financial Services, Law or Legal Services or another regulated industry, this opportunity is not to be missed!
The Role
As Senior Marketing Executive, you will take the lead on planning, delivering and measuring compelling marketing activity that enhances our brand profile, attracts new clients and supports the work of teams across the business. This is an exciting opportunity for someone who loves turning creative ideas into high-impact campaigns and thrives in a varied, hands-on marketing role.
Key Responsibilities

• Develop and deliver innovative marketing strategies that enhance brand awareness and drive high-quality inbound enquiries.
• Lead end-to-end marketing campaigns, from concept development through to implementation, optimisation and reporting.
• Create engaging, targeted content for digital platforms including the website, social media, blogs, newsletters and internal communications.
• Build and manage strong relationships with external partners, agencies and consultants to support marketing goals.
• Oversee the marketing budget, ensuring effective spend management and accurate quarterly/annual reporting.
• Collaborate closely with internal teams to produce professional, high-impact marketing collateral and support firm-wide initiatives.
• Monitor and analyse campaign performance, using insights to refine strategy and ensure activity meets agreed objectives.
• Track consumer behaviour and market trends, adjusting campaigns to maximise engagement and results.
• Manage and liaise with an external SEO agency, ensuring a clear and measurable optimisation strategy is in place.
• Champion brand consistency across the business, ensuring all communications align with our identity, values and standards.

About You

• We're looking for a confident and creative marketer with the drive to elevate the brand and support continued growth.
• Significant marketing experience as a Marketing Executive, Senior Marketing Executive, Marketing Manager or have experience in a generalist marketing role within Professional Services, Financial Services, Law or Legal Services or another regulated industry
• Supported by a degree in Marketing, Communications, Business Administration or equivalent experience.
• A track record of devising multi-channel marketing campaigns that inform, engage and convert.
• Strong analytical ability with sound knowledge of website analytics tools and performance metrics.
• Excellent written communication skills, with a flair for compelling and engaging copy.
• A data-led mindset with the ability to work confidently with budgets, figures and performance data.
• Up-to-date knowledge of marketing best practice, trends and digital innovation.
• Creativity, initiative and the ability to work collaboratively across teams.

Employee Benefits

• 25 days annual leave + bank holidays
• Additional annual leave rewards for long service
• Your birthday off every year
• 1 annual "recharge day"
• 2 paid volunteering days per year
• Option to buy and sell annual leave
• Christmas shutdown period
• Attendance bonus scheme
• Regular social events
• Gift scheme for milestones and celebrations
• Refer-a-colleague incentive
• Access to continuous learning and development
• Hybrid working

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Skills Required