We're a fast-growing marketing agency offering outsourced marketing services for small/medium SaaS companies. Our services include SaaS marketing strategy, content, ads, lead magnets, and website conversion updates. We're a small business of 40 employees, split between London and Europe. We're an ambitious team passionate about modern, creative demand generation marketing campaigns.
The Role
We're looking for a marketer with expertise in creating comprehensive strategies, including content and ads, for companies in the SaaS industry.
You will be responsible for developing and overseeing the marketing strategy for multiple SaaS clients. This includes:
Taking on SaaS clients who are typically struggling with lead gen and/or GTM. You must have the experience and ability to develop a multi-layered marketing strategy to facilitate their growth.
Market research and competitor analysis
Identifying the ideal customer profile
Targeting and audience segmentation
Deciding on content pillars
Mapping out a multi-layered retargeting ads funnel via Google Ads, LinkedIn Ads and Meta Ads
Writing ad copy and ad creative briefs that result in high-converting LinkedIn ads
Managing your team of
Marketing Exec
Ads manager
Designer
Developer
Content expert
Creative ideas for lead magnet campaigns
Website optimisations and landing page briefs
Regular internal and client meetings
Reporting to the Director of Marketing
To implement your strategy, there will be a mixture of hands-on work and managing your team of in-house and external resources, such as content creators, designers and developers.
Key skills/experience:
Experience working for a SaaS/Tech client or agency
At least 3 years experience working in marketing
Experience managing LinkedIn ad campaigns
Proven successful content marketing campaign experience
A creative and strategic mind
Excellent communication skills
Excellent project management skills
Data attribution knowledge
Analytical and multitasking skills
Added benefits
Hybrid work
Stunning WeWork London office location
Free tea, coffee and beer at the office
Quarterly bonuses based on client success
Quarterly staff parties
Monthly team quiz with cash prizes
Career growth opportunities, as we are on a mission to scale
Location
The role is hybrid, with 2 days in the London, Waterloo office (WeWork) and 3 days working from home.
Job Type: Full-time
Pay: 39,939.90-65,000.00 per year
Ability to commute/relocate:
Waterloo (Greater London, Greater London Region): reliably commute or plan to relocate before starting work (required)
Experience:
Marketing in a SaaS/Tech enviroment: 3 years (required)
Location:
Waterloo (Greater London, Greater London Region) (required)
Work Location: In person
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