Job Description

We're thrilled that you're interested in joining the British Board of Agrement.
The BBA is looking to hire a Senior Marketing Manager to join our Marketing team.
About Us:
The British Board of Agrement (BBA) provides services that help clients create accountability and mitigate risk. Through extensive research, auditing, inspection, testing and certification, we help to instil confidence in the entire Construction product supply chain. With a 60-year legacy as a trusted certification body, the BBA develops long-term partnerships with clients, assisting in the innovation and development of products and services, enabling continued commercial growth in both the UK and Global marketplaces, while remaining reassuringly impartial. The BBA looks to reinvest in the industry for the benefit of all stakeholders.
Role Overview:
We are seeking an experienced, organised, entrepreneurial, energetic and commercially minded Senior Marketing Manager to lead and deliver our marketing strategy at a pivotal stage of growth. As a certification body operating in a highly regulated and competitive environment, this role is critical in strengthening our market position, increasing brand awareness, and driving demand across our portfolio of certification and assurance services. This is a senior, hands-on leadership role suited to a marketing professional who thrives in a small-team environment, is comfortable balancing strategy with execution, and can build scalable marketing capability to support future growth.
About you:
You are a confident leader who leads by example and is willing to be actively involved in delivery as well as direction. You're a listener, who knows the power in asking the right questions to obtain information. You are inquisitive and actively seek to understand. You are a clear communicator and can build relationship and communicate with a diverse group of people, across stakeholder level, business functions and more. You are a good scene-setter to get everyone aligned quickly, and you are able to achieve your outputs from every engagement you are involved in. You are a strategic thinker who is able to deploy tactically. You manage teams effectively through driving successful outcomes against objectives; never scared of difficult conversations and challenging situations. You are naturally entrepreneurial, agile, not ruffled by change and never scared to roll your sleeves up and get stuck in. You enjoy working in a low-ego, high-accountability culture where everyone ensures the job gets done. You are data-driven and thrive in working in digital, system-driven environments.
Main Duties/Responsibilities:
Strategic Leadership

• Develop and own a clear, multi-channel marketing strategy aligned to business growth objectives.
• Position the organisation as a trusted authority within certification, compliance, and assurance markets.
• Identify growth opportunities across sectors, services, and geographies.
• Translate commercial goals into measurable marketing plans and KPIs.

Team Leadership & Development

• Lead, mentor, and develop a small in-house marketing team, fostering a high-performance and collaborative culture.
• Set clear priorities, objectives, and development plans for team members.
• Manage and coordinate external agencies, freelancers, and suppliers where required.
• Build scalable processes and structures to support future team expansion.

Brand & Communications

• Own and evolve the organisation's brand positioning, messaging, and value proposition.
• Ensure consistency across all touchpoints, including digital, print, events, and customer communications, working with individuals in the team to deliver within their own remit in line with the overarching business goals.
• Oversee content strategy, including thought leadership, technical content, case studies, and sector insights.
• Act as a senior marketing voice internally, influencing stakeholders across the business.

Demand Generation & Digital Marketing

• Drive lead generation and pipeline growth through integrated campaigns.
• Oversee digital channels including website, SEO, paid media, email marketing, and social media, working with individuals in the team to deliver within their own remit.
• Use data and insight to continuously optimise campaign performance and ROI.
• Support sales teams with effective marketing collateral and campaign alignment.

Market Insight & Stakeholder Engagement

• Monitor market trends, regulatory changes, and competitor activity within certification and related industries.
• Work closely with technical, commercial, and operational teams to ensure marketing reflects real customer needs.
• Represent marketing at senior leadership level when required, contributing to broader business strategy.

General Responsibilities:

• Promote and adhere to all BBA policies and actively promote the BBA wherever possible.
• Responsible for your own Health and Safety and that of your colleagues and others on the BBA premises in accordance with relevant health and safety legislation and the BBA Health & Safety Handbook.
• Carry out tasks broadly similar to those in this job description.
• Conduct yourself in a professional manner at all times, acting with integrity, impartiality and honesty at all times.
• Endeavour to self-improve and develop.

Skills & Experience
Essential

• Proven experience in a senior marketing leadership role, ideally within B2B, professional services, certification, or regulated environments.
• Demonstrable success in building and executing growth-focused marketing strategies.
• Experience managing and developing small teams, including hands-on leadership.
• Strong understanding of digital marketing, lead generation, and brand management.
• Commercially astute, with the ability to link marketing activity to business outcomes.
• Excellent communication and stakeholder management skills.

Desirable

• Experience within certification, compliance, standards, assurance, or adjacent professional services sectors.
• Experience supporting organisations through periods of growth or transformation.
• Familiarity with international or multi-sector B2B markets.

Personal Attributes

• Strategic thinker with a practical, delivery-focused mindset
• Confident leader who can inspire, coach, and develop others
• Comfortable operating in a lean, evolving environment
• Analytical, data-driven, and results-oriented
• Collaborative and credible at senior leadership level

What we offer:
We believe that our strength lies in our people; that's why we invest heavily in them through providing training to maintain and develop the skills of all our teams, enabling us to serve our clients better. Because of this we offer a total reward package of a competitive salary and employee benefits, including:

• Employer Contributory Pension Scheme of 6%
• Life assurance x4 annual salary
• Generous holiday allowance starting at 25 days and increasing to 30 after five years of service
• Health care cash plan scheme
• An Employee Assistance Programme - with up to 6 counselling sessions
• Flexible working hours to fit in with individual lifestyles opportunity to work from home
• And many more!

We're a social group and when we're not working, we love to get together socially, and support local community initiatives whenever possible.

Skills Required