At Trustpilot, we're on an incredible journey. We're a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world's largest independent consumer review platform, and while we've come a long way, there's still so much exciting work to do. Come join us at the heart of trust!
This is a 12m Maternity Cover.
As the Senior Monetization Manager, you will hold a key role in designing and building Trustpilot's monetization strategy, which underpins the company's revenue growth. This consists of evolving our core B2B proposition, monetizing the plans and packages we sell to customers, and building new ancillary revenue streams by monetizing our platform's network effects.
Your main goal will be the constant optimization and maintenance of our packaging offering, to ensure that our lineup of products offers the right value to our customers, in alignment with our proposition for our different customer segments. Additionally, an essential aspect of the position involves researching various monetization tactics that Trustpilot can adopt to enhance revenue or increase EBITDA margins. These will likely be net new areas of exploration for the company, and you will have end-to-end ownership of the project lifecycle: from the initial discovery phase, to presenting a case for change, to developing the go-to-market strategy, and tracking and measuring results after launch.
Some examples of projects you might be working on include:
Launching a new professional services offering for our Enterprise clients - leading it from package design, customer interviews, monetisation strategy, go to market, improvements
Repackage our product features to address a new market or segment
Lead E2E GTM of upsell tactics (emails, in products experiences) to drive free to paid conversion rates
Work on improving our PLG motion
A positive and investigative attitude will play a key role in this position, as you will occasionally be required to thoroughly examine different subjects and gather insights from various perspectives to identify potential avenues for development. Whilst focusing on long-term strategy development will be critical, the candidate who accomplishes objectives will also have a 'get it done' attitude with a willingness to consistently meet goals to deliver results, keeping the different stakeholders accountable. This role is cross-functional in nature. You'll conceptualize, size, and work through initiatives end to end, partnering with teams such as Product, Data Science, Marketing, Product Marketing, Legal, and Finance.
This role reports to the Director of Pricing & Monetization.
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