As Uprated continues to expand, we are looking to welcome a Senior Paid Media Specialist to join our talented team and work with our growing list of clients, many of which are household names. If you love all things in the world of paid media, this is an exciting opportunity to lead, create and deliver outstanding campaigns for our clients.
Collaborating with the wider digital marketing team, you'll implement, manage and measure Digital Marketing campaigns (including Paid Search and Paid Social), targeting users with timely and effective advertising. You'll focus on data segmentation, analytics and optimisation to ensure we fulfil our clients' strategic objectives.
You will develop a deep understanding of our clients, their products, marketing activities, competition and industries, being able to translate client requirements and develop social strategies to achieve exceptional results.
You'll have a strong background in Digital Marketing and Paid Media and have a passion for all things digital and be keen to further develop your knowledge and skills. This role is very much client-facing, you will be joining client meetings including briefs, status calls and daily contact via emails.
Reporting to the agency's senior team, this is a fast-paced environment that is both demanding and fulfilling. Uprated will depend on you to give your accounts and projects direction, whilst maintaining a clear strategy to achieve the very best outcome for our clients.
We offer a relaxed office environment near central Bournemouth. We are close to the main travel interch
Duties
Create and deliver outstanding Paid Search and Paid Social campaigns that provide exceptional results for our clients, using data-driven decisions to optimise performance and ensuring that all biddable channels are delivering against their KPIs
Deliver outstanding account management across client campaigns and projects, maintaining regular contact with key stakeholders
Working with the senior team to design campaign strategies to unlock sustainable, scalable client growth
Build strong relationships with new and existing clients, delivering exceptional customer service
Create compelling brand and generic search, shopping and display campaigns across Paid Search & Paid Social Platforms
Deliver insightful digital marketing audits for clients in partnership with our
Client Relationship Manager, identifying opportunities for new and existing clients
Deliver 6-month account performance reviews, working to continually optimise performance on behalf of our clients
Create and manage client reports, including recommendations based on your analysis, and working to enhance existing reporting capability within the agency
Capture, organise and share performance data and client feedback internally to our leadership team
Support with the development of presentations, proposals, briefs and pitches outlining opportunities with new and existing clients
Monitor changes in the marketplace to ensure a strong understanding of industry news, trends and best practices across PPC, paid social and other biddable platforms
Requirements
At least 2 years of experience working in a similar, client-facing role within an agency
At least 2 years of experience delivering exceptional Paid Search (Google Ads &
Microsoft Ads) campaigns for a range of clients, with Google Ads Certification.
At least 2 years of experience delivering leading Paid Social (Facebook,
Instagram, LinkedIn) campaigns for a range of clients.
Strong digital marketing knowledge with a proven track record of account optimisation and performance delivery via effective campaigns
Strong experience of client communications and client management
Strong experience of GA4, with the ability to use this tool in tandem with PPC,
SEO & Paid Social activity
Experience of report creation and delivery with platforms such as Looker Studio
Strong experience of digital marketing auditing and documentation
Strong experience of account configuration, tracking and tagging within
Google Analytics, Tag Manager and the Facebook Pixel/ CAPI
Strong communication, literacy and organisational skills, attention to detail and the ability to prioritise
Experience with agency project management processes, software and tools
Confidence working with Excel / Google Sheets
An eagle eye for detail to consistently ensure high-quality output
Passion for all things digital and harbouring a real interest in paid media platform changes and news, keeping up to date with industry trends.
Job Type: Full-time
Pay: From 35,000.00 per year
Benefits:
Bereavement leave
Company pension
Enhanced maternity leave
Enhanced paternity leave
Free parking
On-site parking
Work from home
Ability to commute/relocate:
Bournemouth BH1 2HH: reliably commute or plan to relocate before starting work (required)
Work Location: Hybrid remote in Bournemouth BH1 2HH
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