At IDHL, we're more than a digital agency, we're a strategic partner to ambitious brands, helping them accelerate growth in the digital economy.
Our expertise is delivered through three core divisions: Performance, Web & eCommerce, and Intelligence - all working closely together to create impact across channels.
We're also home to Fostr, a Shopify Plus agency for luxury and lifestyle brands, and The MTM Agency, specialists in integrated marketing and audience engagement.
What connects it all is our focus on outcomes, not just outputs. We back each other, take pride in what we do, and make sure the way we work works for everyone.
Your role as Senior Paid Social Technical Account Manager:
Overview
As a Senior Paid Social Technical Account Manager, you'll play a key role in managing a portfolio of clients across multiple platforms and a variety of budgets. You will be expected to support on key accounts across the team, lead client calls and ensure progress is tracked against relevant KPIs. This will combine an audience first approach with creative optimisations off the back of data insight.
You will also work to support and oversee the work of those more junior in the team and work collaboratively to provide insights and value-adding action. In addition to client work, our Senior Paid Social Technical Account Managers are responsible for coaching, mentoring, training and developing the junior team, along with delivering regular training sessions to the wider team and business.
As a Senior Paid Social Technical Account Manager, you will be expected to act as a primary point of escalation and viewed as subject matter expert, with a continuous thirst to develop industry knowledge.
Anyone coming into this role will have a keen eye for detail, along with a passion for the industry and team-work. There will also be the opportunity to help shape the products we use, the way we communicate and how we deliver paid or organic social to our clients.
Main Accountabilities
Manage a portfolio of large and complex clients across Paid and Organic social
Develop, execute, and optimise multi-market social campaigns
Resolve complex issues and mitigate risk through strategic planning
Collaborate cross-functionally to ensure aligned client strategies
Lead client and sales calls to plan and review campaigns
Conduct audience and creative research to inform strategy
Write, test, and optimise ad copy
Own budgets, forecasts, and cost management
Analyse performance and deliver KPI-focused monthly reporting
Provide clear recommendations and next steps based on results
Take accountability for campaign success and client KPIs
Work closely with platforms and suppliers to stay ahead of best practice
Contribute to quarterly reports, client decks, and strategic roadmaps
Delegate and oversee execution on shared accounts
Support new business, upsell opportunities, and team growth
Identify training needs and help develop team capability
Improve processes to increase efficiency and output quality
Support day-to-day team operations and workload prioritisation
Act as a senior escalation point and trusted team leader
Drive innovation and evolution of the paid social product
Core Knowledge & Skills
Essential
Highly organised, persistent, and deadline-focused with a strong client-first approach
Delegate effectively to ensure on-time delivery
Highly analytical with exceptional attention to detail
Strong audience, targeting, and paid media expertise
Proactive, positive mindset with a focus on learning
Trusted technical expert and knowledge sharer
Strong ownership, accountability, and commercial focus
Confident presenter and active mentor to junior team members
Drive growth across emerging social platforms
Support profitability, renewals, and account expansion
Deep paid media knowledge with broad business awareness
Confidently challenge, improve and build advanced commercially driven strategies and roadmaps
Deliver insightful analysis with clear actions
Transparent in strategy and technical decision-making
Continuously optimise performance through expertise
Qualification/Experience Requirements
Essential
Considerable experience in a Paid and Organic social role from an agency position
Display advanced knowledge of data manipulation, with a clear understanding and application of data downloading, formatting and analysis
Be able to implement solutions based on advanced knowledge of common metrics within paid and/or Organic social
A strong knowledge of Excel
Confidently build roadmaps and advises on client strategy in line with agreed KPI's, without guidance or support
Confidently manage a portfolio of medium to large sized clients delegating tasks appropriately
Passionate and a keen drive for the industry e.g. day to day and/or industry changes
Identify new development opportunities to improve service
Desirable
Be a master of different interfaces such as Google Ads, Microsoft etc
Any Other Relevant Information
This is a hybrid role split between home and office working, ensuring you work from your contracted office on the relevant allocated day (Manchester Wednesday, Leeds Thursday)
* Be available to travel frequently to client meetings
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