Job Description

The Senior Partner Marketing Manager is primarily responsible for developing and implementing co-marketing plans and initiatives with key strategic partners with the goal of generating channel pipeline for the EMEA region. This role will partner closely with the EMEA Sales and Channel Sales teams as well as Marketing to develop a go-to-market plan supported by enablement activities, marketing campaigns and events. A successful candidate should have proven experience working in a SaaS or Cyber Security business with Distributors,Reseller Partners, and Technology Alliance Partners, owning and managing a variety of responsibilities including demand generation activities, channel enablement and development of partner relationships.

Roles & Responsibilities

Channel Demand Generation

Plan, execute and analyse co-marketing demand generation campaigns to increase overall channel business including, webinars, digital campaigns, account based marketing and more. Develop creative approaches to engage our channel throughout the partner journey to bolster partner engagement and drive awareness. Successfully forecast, evaluate, measure, and report on program effectiveness and ROI.

Partner Relationship Management

Build and manage all marketing aspects of the EMEA partner strategy including events and programs, in conjunction with our broader sales and marketing goals. Own the management and operations of the EMEA Axonius Partner Advisory Council (PAC) including planning, execution and communication for our yearly summit. Work closely with the Axonius sales team to identify and develop key strategic partners within target regions.

Partner Enablement and Communication

Generate partner specific content to support our strategic partners and improve overall program engagement and adoption. Own the channel marketing communication strategy for all EMEA partners including communication copywriting, planning, and analysis. Develop To Partner and Through Partner enablement and promotional content by working closely with various departments such as Sales, Brand Marketing and Product Marketing.

What We're Looking For

Highly adaptable with a sense of urgency: you have a proven ability to execute in a quickly evolving environment and cross-functional team environment with a high level of urgency. Prior working experience with a SaaS or cyber security company Ownership and organisation: you have a strong sense of ownership in your work, delivering high quality, detail oriented products and solutions. Creative self-starter: you are comfortable developing your own creative solutions to problems without detailed guidance and executing on those solutions. Influences stakeholders effectively: you are a strong communicator and are able to effectively share your vision to peers and cross-functional leadership. Has a clear understanding of B2B SaaS sales and marketing processes.

Qualifications

5 + years of experience in channel/partner marketing. Experience in cybersecurity or SaaS is strongly preferred. Bachelor's degree in Marketing, Business Administration or related field. Proven ability to plan and execute strategic campaigns with business partners. Experience using marketing automation platforms and Salesforce.com. Experience with a variety of demand generation approaches: digital, events, webinars, inbound, account based marketing, etc. Highly self-motivated, accountable, proactive and thoughtful with a strong attention to detail. Ability and willingness to travel to support campaigns as needed.

#LI-MD1



#LI-REMOTE

A little more about Axonius:

Axonius transforms asset intelligence into intelligent action. With the Axonius Asset Cloud, customers preemptively tackle high-risk and hard-to-spot threat exposures, misconfigurations, and overspending. The integrated platform brings together data from every system in an organization's IT infrastructure to optimize mission-critical risk, performance, and cost measures via actionable intelligence. Covering cyber assets, software, SaaS applications, identities, vulnerabilities, infrastructure, and more, Axonius is the one place to go for Security, IT, and GRC teams to continuously drive actionability across the organization. Cited as one of the fastest-growing cybersecurity startups, with accolades from CNBC, Forbes, and Fortune, Axonius covers the lifecycle of millions of assets for leading customers across industries and around the world.



Axonius is named to the 2025 Fast Company World's Most Innovative Companies and the 2024 Forbes Cloud 100. Axonius is recognized with the Great Place to Work Certification(TM) and for two years in a row, Axonius was ranked Deloitte Technology Fast 500 list. Axonius has been cited as the fastest-growing cybersecurity company in history by revenue.



At Axonius we support a diverse and inclusive workplace and believe in equal employment opportunity. We welcome people of different backgrounds, experiences, abilities and perspectives, regardless of race, color, ancestry, religion, age, sex, gender identity, national origin, sexual orientation, citizenship, marital status, disability, or Veteran status.

By submitting your application to us, you acknowledge that your personal data will be processed in accordance with our

Global Job Candidate Privacy Notice.