Job Description

Senior SEO Consultant & Link Building Manager

Location:

London & Cardiff (hybrid working available)

Salary:

Up to 70,000 DOE + performance bonuses + benefits

Contract:

Full-time, Permanent

About Walsh and Partners

At

Walsh and Partners

, we don't just dabble in digital marketing - we live and breathe it. We're a specialist agency with a sharp focus on

SEO consultancy

,

technical strategy

,

high-authority link acquisition

, and

long-term organic growth

for ambitious brands.

We're known for being straight-talking, results-obsessed, and genuinely passionate about getting our clients seen, clicked, and converting. With hubs in

London and Cardiff

, we work with businesses of all shapes and sizes - from fast-scaling startups to established national names - delivering honest SEO that works.

We're now looking for a highly experienced

SEO Consultant with link building expertise and management experience

to join our senior team and take ownership of some of our most exciting accounts. If you're looking to step into a key leadership role at an agency that values skill, initiative, and integrity - we want to hear from you.

About the Role

This is a

hybrid senior SEO role

with three key pillars:

High-Level SEO Consultancy

Link Building Strategy and Execution

Team Management and Client Leadership

You'll be directly responsible for the strategy, performance, and growth of a portfolio of SEO clients. You'll craft high-impact SEO roadmaps, lead outreach and digital PR campaigns, and manage a small in-house and freelance team to deliver best-in-class results.

We're not looking for someone to "do a bit of SEO" and send out a few outreach emails. We're looking for a confident, proactive SEO leader who knows how to

plan, execute, and manage end-to-end SEO campaigns

, with a particular focus on

link earning and authority building

.

Key Responsibilities1. SEO Consultancy & Strategy

Audit, design, and lead advanced SEO strategies tailored to each client's goals Conduct in-depth technical SEO audits using Screaming Frog, Sitebulb, or similar Oversee on-page optimisation, keyword mapping, content briefs, and content strategies Use data to uncover organic growth opportunities and reduce cannibalisation and waste Collaborate with developers, designers, and content teams to implement SEO fixes and improvements Provide high-level insights and reports to clients using GA4, Looker Studio, and SEMrush/Ahrefs

2. Link Building & Authority Growth

Plan and execute high-quality, white-hat link building campaigns (no PBNs or spam here) Develop scalable outreach systems for securing backlinks from authoritative domains Build relationships with journalists, bloggers, and publishers to earn coverage and links Manage digital PR campaigns in collaboration with freelance writers and designers Ensure all link activity adheres to Google's quality guidelines and contributes to long-term rankings

3. Client and Team Management

Act as the main point of contact for key client accounts - lead calls, set goals, and deliver reports Manage a small team of SEO execs and outreach specialists (in-house and freelance) Deliver internal training and mentor junior staff to grow in technical and creative SEO Track performance KPIs, budgets, and ROI across all SEO activity Help drive the agency's growth with your ideas, leadership, and expertise

What We're Looking For

This role is ideal for a

highly experienced SEO professional

who's confident taking the reins, working independently, and delivering consistent results.

You should have a deep understanding of

technical SEO

,

content optimisation

,

link acquisition

, and

client relationship management

- with a proven track record to back it up.

Essential Experience

6+ years of hands-on SEO experience (agency or in-house) Demonstrated success in growing organic traffic and revenue for multiple clients Proven experience building high-quality backlinks through ethical methods Strong technical SEO skills: crawling, indexing, schema, CWV, sitemaps, etc. Confident with GA4, Search Console, Ahrefs, SEMrush, Screaming Frog, and other key tools Comfortable leading calls, writing proposals, and managing expectations with clients Experience managing people or teams, setting priorities, and driving results

Bonus Points For

Experience with digital PR and reactive link-building campaigns Prior agency-side management experience Comfortable working across multiple CMSs including WordPress, Shopify, and Webflow Knowledge of affiliate SEO, eCommerce SEO, or international SEO Familiarity with CRO, UX, and conversion funnels

What You'll Get in Return

We believe great people deserve great work environments and rewards:

Salary up to 70,000 for the right candidate Performance-based bonuses and profit share Hybrid working - ideally based near

Cardiff

or

London

with flexible WFH options 28 days holiday + bank holidays Budget for courses, conferences, or certifications - we want you to keep growing Brand new tech setup of your choice Regular in-person meetups, team events, and plenty of Slack banter Autonomy, support, and respect - we trust experts to do their job
Job Type: Full-time

Pay: 37,704.00-70,000.00 per year

Schedule:

Monday to Friday
Work Location: Hybrid remote in London N9 9RU