Job Description

Job Overview

We are seeking an experienced, detail-oriented and results-driven SEO Specialist to optimise our online presence and improve search engine rankings. The successful candidate will play a pivotal role in developing and implementing effective SEO strategies, analyzing website performance, and enhancing our content management systems.

A key focus of this role is generating qualified leads for the business through strategic SEO implementation. This paid position offers an excellent opportunity for a skilled SEO professional who can demonstrate tangible results from previous roles and understands how technical optimisation, content strategy, and data analysis work together to deliver business growth.

Duties

Conduct comprehensive keyword research focused on high-intent search terms that generate qualified enquiries for our services. Develop and implement on-page SEO strategies, including metadata optimisation and content structuring, to improve conversion rates. Analyse website performance using tools such as Google Analytics, Google Search Console, and Google Tag Manager, with particular focus on enquiry generation metrics and conversion tracking. Manage content updates within WordPress and other content management systems, ensuring SEO best practices are followed. Optimise website code using HTML, CSS, and JavaScript to enhance page load speed and user experience. Monitor and improve website rankings through continuous analysis and adjustment of SEO tactics, tracking which strategies generate the highest quality enquiries. Collaborate with content and communications teams to ensure consistent messaging and maximise reach. Stay updated with the latest SEO trends, algorithm updates, and industry best practices to maintain competitive advantage and performance.

Qualifications

Proven experience delivering measurable results through SEO strategies, with examples of previous success. Strong proficiency with SEO tools such as Google Search Console, Google Analytics, and Google Tag Manager. Strong knowledge of HTML, CSS, JavaScript, and content management systems like WordPress. Demonstrated ability to identify and target high-conversion keywords and optimise for local and national search visibility. Excellent analytical skills with the ability to interpret data and connect SEO performance to business outcomes. Strong organisational skills with the ability to manage multiple projects simultaneously. Understanding of technical SEO, site architecture, and how these elements impact search performance and user engagement.

How to Apply

Please upload your CV along with a cover letter that addresses the following:

Your approach to this role and how you would prioritise enquiry generation Specific examples of previous SEO results you have achieved, including measurable outcomes
This is an excellent opportunity to join a growing business and play a key role in our development, working within a supportive and collaborative team environment that values innovation and professional growth.

Job Type: Freelance

Pay: 12.21 per hour

Work Location: Remote