Job Description

About The Role

We are looking for a talented Social Media & Content Marketing Executive with a passion for photography and videography to join our Marketing team. As a Social Media & Content Marketing Executive, you will be instrumental in shaping our visual narrative, driving engagement across our social media channels (primarily TikTok and Instagram), and expanding our reach in the competitive online gifting market.

You will take a proactive lead in developing and executing innovative content and social media strategies, working collaboratively with the wider Marketing team and other departments to bring fresh ideas to life. This role offers a unique opportunity to manage projects autonomously from concept to completion, and make a significant, measurable impact on our brand's growth within a supportive, fast-paced, and creative environment.

Develop and implement social media and content strategies that align with overall brand objectives and campaign goals, ensuring our visual presence reflects our brand mission. Lead the creation of engaging and visually appealing content for TikTok and Instagram, including photos, videos, stories, and reels, that captivates our audience and drives the brand forward. Manage daily social media operations, including content scheduling, posting, community engagement, and trend monitoring, ensuring consistent brand voice and timely responses. Proactively develop and execute fresh content ideas and campaigns that resonate with our target audience, foster strong engagement, and contribute directly to our growth in the online gifting space. Plan, execute and edit product photography and videography, using software such as Adobe Photoshop, Lightroom, Premiere Pro, or similar tools, ensuring a high standard of visual excellence and brand consistency. To be used across all marketing channels. Stay up to date with the latest trends and best practices in social media, photography, and videography, bringing innovative and actionable insights to the team. Participate actively in brainstorming sessions, contributing creative ideas for content and campaigns that push boundaries and elevate our brand. Monitor social media performance using analytics tools, providing regular reports and actionable insights for optimisation and continuous improvement. Collaborate with other departments to gather content, support cross-promotional initiatives, and ensure a cohesive brand message across all touchpoints. Organise and maintain a well-structured library of digital content assets for easy access and future use. Ensure content is optimised for various social media platforms to maximise reach and impact.

About You

Bachelor's degree in Marketing, Photography, Videography, Visual Arts, or a related field. Proven experience (1-2 years) in a social media or content creation role, with a strong portfolio showcasing your creative work and successful campaigns. Proficiency in photo and video editing software (Adobe Creative Suite or similar). Demonstrable experience with creating and managing engaging content for TikTok and Instagram, with a solid understanding of platform algorithms and best practices. Strong understanding of social media metrics and analytics, with the ability to interpret data and provide actionable insights for performance optimisation. A highly creative mindset with a keen eye for detail and aesthetics, coupled with the ability to proactively envision and propose innovative content strategies that deeply resonate with our brand's mission. Exceptional organisational skills with the ability to manage multiple projects simultaneously, prioritise effectively, and meet deadlines in a fast-paced environment. Excellent communication and collaboration skills, ready to thrive in a team-oriented environment and effectively articulate your vision. Proven ability to manage projects autonomously, taking ownership from initial concept to successful, on-time delivery. Passion for social media and staying ahead of industry trends, eager to contribute significantly to our online success and brand presence.

About Us

Cutter & Squidge is a sister-run bakery with a passion for creating utterly indulgent treats that are as delightful to look at as they are to devour. From our West London bakery we hand craft a range of cakes, brownies, biskies and more; sourcing only the best natural and sustainable ingredients. We combine the best of classic baking with new and exciting flavours to create unique, memorable gifting moments and believe there's always a new flavour to discover, a new design to unveil and a new smile to be had!

As a rapidly growing small business, Cutter & Squidge is on an exciting journey to make its mark as the UK's first choice in the online gifting space. Regularly featuring in Good Housekeeping awards, we were named one of Britain's fastest growing private companies by the Sunday Times 100 in 2023 and awarded 'Online Bakery of the Year 2024' by the Bakery Industry Awards.

Additional Info

This is a hybrid role, with a minimum of 1 day per week in our head office, located at our Production Bakery, with free on-site parking available too. You'll get 31 days of paid annual leave, including bank holidays. Access Vitality Healthcare, providing you with a wide range of health and wellness services to support your well-being. Celebrate your birthday with a complimentary handmade birthday cake and enjoy the big day off in addition to your annual leave! Robust Pension Scheme: Secure your future with our company pension scheme, featuring an 8% contribution (5% from you, 3% from us). Beyond statutory sick pay, we provide 3 days of fully paid sick leave each year. Prioritise your well-being with dedicated paid leave for a 'Slice of Calm' day, there for when you need it most.
Job Types: Full-time, Permanent

Pay: Up to 35,000.00 per year

Benefits:

Additional leave Company pension Employee discount Enhanced maternity leave Free parking On-site parking Private dental insurance Private medical insurance Sick pay Store discount Work from home
Schedule:

Monday to Friday
Work Location: Hybrid remote in Brentford TW8 9EZ

Expected start date: 11/08/2025