Job Description

Overview

We are seeking a dynamic and results-driven TikTok Content Strategist & Creator Manager to support the growth of our platform Fun With Feet. This is a paid contractor role offered on a monthly retainer, ideal for someone who lives and breathes TikTok, understands how to consistently generate high-performing content ideas, and can manage a roster of creators to execute those ideas at scale. You will be responsible for staying ahead of trends, guiding weekly content direction, testing new angles, and doubling down on what works, all while ensuring content aligns with TikTok's community guidelines and reduces the risk of removals or account issues.

Duties

Develop and execute a weekly TikTok content strategy to promote FunWithFeet.com, including formats, hooks, themes, and posting cadence. Manage and support a team of creators by providing clear weekly briefs, creative direction, and feedback to improve performance. Stay on top of TikTok trends (audios, edits, formats, memes, narratives) and translate them into actionable content ideas for our niche. Review performance data and identify what's working; iterate quickly and scale winning concepts. Test new content ideas weekly and create structured experiments to validate new formats Advise creators on best practices to keep content compliant with TikTok's community guidelines and reduce the likelihood of removals, limited reach, or bans. Maintain a weekly content calendar and ensure creators are aligned on deliverables and deadlines. Source and recruit new TikTok creators and micro-influencers who fit our brand and can consistently produce content. Coordinate onboarding for new creators, including tone guidance, examples, do's/don'ts, and workflow expectations.

Qualifications

Proven experience managing or growing TikTok accounts, creator programs, or influencer/UGC teams. Strong understanding of TikTok trend cycles, content strategy, hooks, retention, and what drives views and engagement. Comfortable working with performance metrics and turning insights into actionable creative direction. Excellent communication skills with the ability to give clear, constructive feedback to creators. Highly organised and able to manage multiple creators, timelines, and weekly content output. Familiarity with creator sourcing, outreach, and onboarding processes. Working knowledge of TikTok community guidelines and risk-reduction best practices. Experience with adult-adjacent, edgy, or high-moderation-risk niches is a plus (while still keeping content within platform rules).

Compensation

This role is offered as a 2000/month retainer. There is also an option for performance-based bonuses if we hit agreed view milestones.

Job Type: Freelance

Pay: 24,420.00-56,587.29 per year

Benefits:

Flexitime Work from home
Work Location: Remote