Job Description

Social Media Coordinator (Work Exchange Opportunity)

The Dreaming | Mid-Wales

About The Dreaming

Nestled in the heart of Mid-Wales, The Dreaming is a sanctuary for rest, restoration, and reconnection with nature. Our retreats offer a space for individuals to slow down, nourish their souls, and embark on transformative journeys. With a commitment to inclusivity and accessibility, we offer everything from weekly signature retreats to specialist seasonal programs, each designed to foster deep connection, personal growth, and a sense of belonging.

The Opportunity

We're seeking a creative, intuitive, and strategically minded

Social Media Coordinator

to join our community through our

Work Exchange Programme

. This role is ideal for someone who thrives in a collaborative environment, has a passion for storytelling with soul, and is excited to help us bring the magic of The Dreaming to life through engaging and aligned digital content.

Working closely with our Sales & Marketing Manager, you'll play a key role in shaping and delivering our

social media strategy

, with the goal of growing our audience, driving retreat bookings, and sharing meaningful, beautiful stories that capture the transformative nature of what we offer.

Key Responsibilities

Content Creation & Planning

Create and schedule captivating social media content (video, photo, text) for Instagram, TikTok, Facebook, and LinkedIn that reflects the unique voice, values, and aesthetic of The Dreaming. Capture and edit on-site footage to showcase the landscape, retreats, and participant experiences with warmth and authenticity. Ensure every piece of content feels intentional and aligned with the themes of rest, transformation, nature, and spiritual connection.

Social Media Strategy

Collaborate with the Sales & Marketing Manager to plan and execute an aligned content calendar around upcoming specialist retreats, launches, and seasonal campaigns. Contribute ideas to shape broader storytelling strategies across digital platforms. Suggest and experiment with new content formats or trends that could elevate visibility and engagement.

Campaign Support

Tailor content to support key marketing initiatives and highlight campaign-specific offerings (e.g. Samhain Retreat, Summer Solstice, Witch Retreat). Work with the team to ensure messaging is cohesive and timely across all channels.

Community Engagement

Engage with comments, messages, and tagged content to nurture an inclusive and uplifting online community. Build relationships with guests, contributors, and aligned creators to amplify our message.

Analytics & Refinement

Monitor performance data (engagement, reach, growth) and make suggestions for optimisation. Share monthly insights and ideas for improvement based on analytics.

Newsletter & Subscription Content

Support in crafting emails, newsletters, subscription content and blog posts that echo the voice of The Dreaming and support digital campaigns.

Creative Contributions

Assist in developing creative ideas for upcoming campaigns, reels, retreats, or editorial features that reflect the evolving spirit of the brand. Bring a fresh lens to how we tell stories about healing, nature, transformation, and magic.

What We Offer

Immersive Experience:

Live on-site amidst the serene landscapes of Mid-Wales, surrounded by ancient woodland and tranquil nature.

Work Exchange:

Contribute 20 hours per week in exchange for beautiful accommodation and food, including nourishing meals cooked by our chefs on retreat days.

Access to Retreats:

Participate in select retreat offerings to enrich your personal growth and deepen your understanding of our values.

Creative Freedom:

Space to experiment, bring your ideas to life, and help shape how our story is told to the world.

Collaborative Culture:

Join a heart-led team committed to authenticity, transformation, and creating something truly special.

The Ideal Candidate

Has demonstrable experience in social media coordination, content creation, or brand storytelling. Brings a strong eye for detail and aesthetic, with video and editing skills (Reels, TikToks, Canva, Lightroom etc). Is strategic and proactive, you don't just post, you plan, track, and evolve content. Understands how to balance promotion with purpose, weaving emotion and meaning into digital narratives. Is emotionally intelligent, collaborative, and aligned with the values of The Dreaming, ideally with an interest in spirituality, rest culture, or earth-based wisdom traditions. Has an intuitive sense for what makes people feel something, and the creativity to turn that into content.

How to Apply

If you're inspired by the opportunity to blend your creative talents with a meaningful mission, we'd love to hear from you. Please apply via our website: https://www.thedreaming.co.uk/workexchange

Join us in weaving stories that resonate, inspire, and connect.

Job Types: Part-time, Volunteer

Pay: 1.00 per week

Schedule:

Flexitime
Ability to commute/relocate:

Rhayader: reliably commute or plan to relocate before starting work (required)
Work Location: In person

Reference ID: Social Media Coordinator (Part Time Work Exchange)